Swiggy Instamart, Blinkit, Zepto deliver gold and silver coins in 10 minutes
Fast trading platforms Swiggy Instamart, Blinkit, BigBasket and Zepto announced on May 9 that they will supply silver and gold coins on the occasion of Akshaya Tritiya on May 10.
“Happy Akshaya Tritiya in advance to everyone celebrating tomorrow. You can get authentic gold and silver coins, pooja needs, pictures of deities, fresh flowers and more in 10 minutes,” said Albinder Dhindsa, CEO of Blinkit, in a message on X (formerly Twitter). Blinkit is owned by Zomato.
Swiggy Instamart, India’s leading high-speed trading platform, has partnered with Malabar Gold & Diamonds and Muthoot Exim (Muthoot Pappachan Group) to offer customers the convenience of buying gold and silver coins directly on Swiggy Instamart on May 10.
Akshaya Tritiya has great importance in Hindu culture and symbolizes prosperity and abundance. The day is also considered auspicious for purchasing gold and silver. Swiggy Instamart has collaborated with Malabar Gold & Diamonds and Muthoot Exim to deliver certified gold and silver coins to customers’ homes within minutes, making it easier than ever to celebrate the occasion.
Swiggy Instamart created excitement about the availability of gold coins on its platform for Akshaya Tritiya by surprising customers with gold chocolate coins and a note announcing the news. This innovative teaser sparked customer curiosity and anticipation and set the stage for a gold rush.
“The success of Dhanteras coin sales last year highlights consumers’ increasing interest in fast trading for high-potential purchases,” said Phani Kishan, CEO of Swiggy Instamart. “Partnering with renowned brands only strengthens their trust. Our teams are ready to meet the increased demand and ensure a seamless experience for all these Akshaya Tritiya.”
In addition to the convenience and speed of delivery, customers can rest assured that the gold and silver coins purchased through Swiggy Instamart come with a 24-carat, 999 gold coin. The silver coins are also 999 pure.
Besides gold and silver coins in different weights, Swiggy Instamart also supplies silver spoons, silver glasses and puja essentials like Vishnu Chalisa book, agarbatti, flowers and puja cloth.
Online supermarket BigBasket, owned by Tata Digital, has partnered with Tanishq and MMTC-PAMP for Akshaya Tritiya. Through these partnerships, BigBasket will offer its customers the opportunity to purchase gold and silver coins and bars, delivered within 10 minutes through the BigBasket Now platform.
“Our partnership with Tanishq ensures that our customers can celebrate Akshaya Tritiya with the finest gold coins that reflect prosperity and elegance,” said Seshu Kumar Tirumala, Chief Buying and Merchandising Officer at BigBasket. “Additionally, our partnership with MMTC-PAMP, a globally recognized leader in precious metals refining, brings our customers high-quality silver coins that add a touch of purity and tradition to their celebrations, all delivered within 10 minutes. “
Fast trading platform Zepto has partnered with Nek Jewelery to supply jewelery for this occasion.
First print: May 10, 2024 | 1:39 am IST