Mother Dairy expects a 30% increase in demand for dairy products this summer: MD

Mother Dairy will launch 30 new products this summer, mainly in the ice cream and yogurt categories, as it expects a 25 to 30 percent increase in consumer demand, a top company official said.

Mother Dairy, a leading milk supplier in Delhi-NCR, has nine company-owned dairy processing plants with a total capacity of over 5 million liters per day.

In an interview with PTI, Mother Dairy Fruits and Vegetables Pvt Ltd MD Manish Bandlish said, “Summer is the most awaited season for our business, especially for categories like ice cream, curd and beverages.”

“With the Indian Meteorological Department (IMD) forecast of above-normal temperatures and a hot summer this year, we expect a multi-fold increase in demand for these categories,” he added.

Bandlish said there has already been an increase in ice cream sales compared to the previous year.

The company, he said, is fully prepared to meet this growing demand and has invested up to Rs 50 crore to increase capacity to ensure adequate availability of its products.

“As we enter the season, we are all ready to delight consumers in our golden anniversary year with a range of more than 30 new delicious products. The upcoming range will include approximately 20 new ice cream products, followed by Greek yoghurt and other dairy products .products,” said Bandlish.

Overall, he said the company is very optimistic about the season.

“We expect demand for our dairy products to increase by 25-30 percent compared to last season’s demand,” Bandlish said.

Mother Dairy has also announced its expansion plan for dairy and fruit and vegetable businesses.

The company will invest Rs 650 crore in setting up two new factories for processing milk, fruits and vegetables.

It will also invest another Rs 100 crore to expand the capacity of its existing plants, taking the total investment to Rs 750 crore.

“In our efforts to expand our distribution and reach our consumers, we have earmarked a capital investment (capex) of over Rs 750 crore to enhance our dairy and fruit and vegetable processing capabilities at key locations,” Bandlish said.

Mother Dairy is coming up with a large dairy plant in Nagpur with an investment of around Rs 525 crore.

The greenfield plant will have a processing capacity of 6 lakh liters of milk per day.

“We are also planning to commission a new fruit processing plant in Karnataka with an investment of over Rs 125 crore under our Safal brand,” Bandlish said.

These two plants are likely to be completed in about two years.

For the horticultural segment (fruit and vegetables), the company has four of its own factories, while for edible oils it produces 15 affiliated factories.

Mother Dairy’s turnover in 2022-23 was around Rs 14,500 crore.

On the expected revenue for this fiscal, Bandlish said, “Despite a challenging year and subdued summer season last year and deflation in the edible oil sector, the company is likely to exit 2023-2024 with a moderate growth rate of around 7-8 per year. cents in volume terms”.

Mother Dairy was put into operation in 1974. It is now a wholly owned subsidiary of the National Dairy Development Board (NDDB).

Mother Dairy was established under the initiative of ‘Operation Flood’, the world’s largest dairy development programme, launched to make India a milk-sufficient country.

Mother Dairy, one of the leading dairy players in India, manufactures, markets and sells milk and milk products including cultured products, ice cream, paneer, ghee, etc. under the brand ‘Mother Dairy’.

The company also has a diversified portfolio of products in edible oils under the brand ‘Dhara’ and fresh fruits and vegetables, frozen vegetables and snacks, unpolished pulses, pulp and concentrates, etc. under the brand ‘Safal’.

It has hundreds of milk booths and Safal stores in Delhi-NCR.

Mother Dairy sells over 35 lakh liters of fresh milk (bag and token milk) per day in Delhi-NCR.

First print: March 24, 2024 | 3:04 PM IST