Coles responds after customer unleashes brutal rant at supermarket that we can ALL sympathise with
Coles has apologized after a frustrated customer posted a cheeky skit ridiculing the supermarket for forcing customers to scan their own groceries.
Melbourne comedian Joe Salanitri shared an employee of the month clip last week in which he argued that Coles should pay him for scanning a trolley of groceries and packing his own bags.
“I work for Coles now, we, we work for Coles now,” he said in his foul-mouthed tirade.
Coles’ apology
“So I’m going to send you [Coles] my tax file number so I can get paid.”
The tongue-in-cheek rant clearly struck a chord with everyday Australians as his post racked up more than 35,000 likes and was flooded with almost 2,000 comments.
“They should give us a 10 percent discount if we do self-service,” one wrote.
Another joked that they wanted an invite to Woolworths and Coles Christmas parties because they were ‘staff members’.
The post eventually caught the attention of Coles’ social media team, who admitted it had been a ‘hard watch’.
“We’re sorry we let you down,” Coles commented.
‘We always need to have a range of checkout options open for the convenience of our customers, but we hear you loud and clear that this did not happen during your visit and we will share your feedback with our Ops team (feedback as in, your real video!) because we are always listening and learning, and your video makes your point.”
Melbourne prankster Joe Salanitri (pictured) last week shared an employee of the month clip in which he argued that Coles should pay him for scanning a trolley full of groceries and packing his own bags
Self-service checkouts with conveyor belts, like traditional checkouts, for trolley-sized shopping first appeared in Coles in 2015.
In his video, Salanitri hypothetically asked what the supermarket wanted from him after he finished scanning and packing his own bags.
His sarcastic suggestions included driving the van, stacking shelves and closing the way out.
“What now, you want me to make my own damn Coco Pops?” he joked.
Shoppers have long been frustrated by self-service checkouts, with many complaining that cameras and gates make them feel like criminals.
Others worry it will take jobs away from traditional checkout staff.
“I have never and will never use self-service,” one disgruntled customer wrote under Salanitri’s post.
‘I would never allow Coles, Woollies or Aldi to take away people’s jobs. Ultimately, I don’t get a staff discount for doing their work.’
Another said the increased use of self-checkouts in supermarkets is “further evidence of our rapid descent into an Orwellian, technocratic nightmare.”