YouTube Premium gets new AI features to lure you into subscribing

YouTube is offering Premium subscribers the opportunity to try out a few new AI features in the mobile app.

The more impressive of the twoIn our opinion, it should be the conversational AI that answers questions about a video you’re watching and recommends other content. Under ‘Eligible Videos’ you will see an ‘Ask’ button below the channel name. Tapping it will open a chat interface where you can talk to it. You can ask any question you want about the video, or you can choose one of the preset prompts if you can’t think of any. The feature can summarize the clip for you or recommend other content.

YouTube's conversational AI

YouTube’s conversational AI (Image credit: Future)

It works fine for the most part, but keep in mind that this is an experimental condition. During the time we tested the conversation model, it was able to summarize videos accurately and concisely. For the most part, the recommendations were solid. If you look at the image below, you’ll see that the tool suggested a video from Vox on subtitles, even though we were looking at content related to Steve Jobs. For these types of errors, people can tap the thumbs up or thumbs down button to provide feedback to the YouTube software.

YouTube's conversational AI recommendation

(Image credit: Future)

The conversational AI is currently only available in the YouTube app on Android for US users 18 years or older. Those interested should act quickly, as it’s only available until December 15.