Social media platform
Premium+ tier which costs $16 per month and offers the “biggest reply boost” and removes ads from the For You and Following feeds.
The second tier launch is called “Basic” and costs $3 per month. The level does not have a blue check mark, but includes basic features such as the ability to edit messages and post longer texts and videos. It also offers a ‘little response boost’.
“We’re also launching a new Basic tier for $3/month (if you sign up online) that gives you access to the most essential Premium features,” said X.
Since taking over last year, owner Elon Musk has been looking for ways to monetize the platform and has even started charging users in New Zealand and the Philippines $1 a year for access to X.
Musk’s latest move is intended to bring in additional revenue. The Premium+ tier comes with revenue sharing, along with access to other creator tools.
Premium Plus builds on the benefits of X’s standard Premium plan (formerly Twitter Blue), including a blue check mark, the ability to edit tweets, longer posts, longer video uploads, encrypted direct messages and more, The Verge reported .
Meanwhile, the ‘Basic’ option plan doesn’t let you pay for verification – it doesn’t include a check mark – and subscribers only get a ‘small boost’ on their answers. It also doesn’t include reduced ads or access to X’s media studio.
X also plans to bundle video and audio calls for some users, in an effort to make the platform a do-it-all app, New York Post reported.
Musk has explored several options to monetize the social media platform at scale, which he acquired for $44 billion in October 2022.
He’s added a range of new features to X, including live streaming, video and audio calling, and even plans to include banking.
(Only the headline and image of this report may have been reworked by Business Standard staff; the rest of the content is automatically generated from a syndicated feed.)