Wix, one of the best website builders, has now added its Artificial Intelligence (AI) tool to yet another website building feature, promising an even more streamlined and improved design process. This time around, Wix has announced its ‘AI Theme Assistant’, which offers a new way to support web designers in choosing the best visual design, further solidifying the platform as one of the best AI website builders on the market.
A website theme includes multiple elements, from the color palette to fonts, character sizes, and more. Choosing the best theme is just as important as the functionality of the site, Wix argues, because only together can a business create a “unified, professional experience.”
Starting today, English-speaking users can open the Wix Editor and find a chatbot with whom they can discuss various design elements.
Supporting designers
“Our Theme Assistant is designed to translate users’ creative needs into actionable steps, guiding them through the wide range of design options,” said Oded Nachshon, Head of Wix Editor. “We’re already seeing users complete their sites with impressive results, which proves the assistant’s effectiveness in simplifying the design process and helping users create websites that truly reflect their vision.”
In practice, users will chat with the bot and ask for guidance on the design process. The bot will respond not only with useful results, but also with information that can further inform the user about visual design, improving the overall aesthetics of the site.
After programming, text generation, and image generation, web design seems to be the next frontier that AI is confidently pushing through. So far, we’ve seen all the biggest website builders integrate generative AI tools, helping web designers create new websites from scratch, with nothing more than a simple human-like conversation.
Additionally, Yoast recently introduced artificial intelligence, allowing users to optimize their content for search engines with just a few clicks.