With freezing winter temperatures and rising heating costs, there never seems to be enough clothes to stay warm.
Now Domino’s UK has the solution – and it comes in the unlikely form of a bizarre piece of clothing.
‘Heat Suit’ – created by the pizza delivery giant as part of a ‘trial’ – is made from the ‘hot bag’ insulation material found in its pizza delivery bags to keep food warm.
Like some sort of rejected design for a NASA spacesuit, the eccentric outfit borrows the red and blue color scheme of the Domino’s logo.
It has a handy front pocket to store your garlic and herb dip and a clear pocket for your smartphone – perfect for eating pizza without getting your phone dirty.
A pizza genius? Heat Suit uses hot bag technology used in the company’s delivery bags to keep contents warm
It even has a handy pocket to store your garlic and herb dip and a clear pocket for your smartphone – perfect for eating pizza on the go
“We believe that pizza should only be eaten one way: piping hot,” says Sam Wilson, temperature control officer and PR manager at Domino’s.
‘The Heat Suit test is a small step for Domino’s, but a big step for heat.’
Pending successful testing, the company says the suit could become available to people who feel the cold during the winter months.
MailOnline has contacted a Domino’s spokesperson about the potential cost of the suit and whether it will be available before spring arrives – or if it’s all just a PR stunt.
It is unclear whether Heat Suit could be sold in Domino’s stores, or as part of a partnership with a high street retailer, similar to Greggs and Primark.
“It’s still too early for our trial, and unfortunately customers can’t get their hands on one yet,” Wilson said.
“But if all goes according to plan, our Heat Suit could be a game changer for future pizza lovers who want to be as delicious as our dough.”
According to Domino’s, the suit can easily maintain core body temperature and lose only 4 degrees of temperature in a two-hour period.
Promo photos suggest the Heat Suit can be worn on the go – although you may notice strange looks from passers-by…
…or even colleagues in the office…
…and your employees may not take you seriously during a sales call
‘Heat Suit’ is made from the same material that lines the compartments at the back of the delivery bikes (photo)
In addition to extra padding, Heat Suit also has a special pocket for napkins, a hood with integrated drawstring and removable hand and foot sections.
These can be useful if the wearer wants to use their limbs for certain tasks, such as “grabbing a slice of pizza,” typing on a keyboard, or clipping toenails, without having to take off the entire suit.
Promo images suggest the Heat Suit can be used on the road, in the office and in the pub, as well as in the privacy of one’s home.
However, wearers may receive strange looks from passersby, at least until the heat suit kicks in.
Domino’s insists the outfit is ‘practical’, although it is unclear whether it would fit in a backpack if the wearer gets too hot in a pub.
Domino’s Hot Bag technology was first introduced in 1998 to ensure pizza was delivered piping hot to the customer’s home, no matter how long the journey was.
Originally, each Hot Bag contained a patented heating mechanism that was charged by plugging into a retail outlet.
According to Domino’s, the suit easily maintains core body temperature and loses only 4 degrees of temperature in a two-hour period.
Like some sort of rejected design for a NASA spacesuit, the eccentric outfit borrows the red and blue color scheme of the Domino’s logo
The outer material of the Hot Bag is made of water-repellent nylon, replacing the less sturdy vinyl material previously used.
“Domino’s has continued to innovate and advance technology, removing the electrical cord and heating each bag through an induction heating system,” the company says on its website.
‘The latest Hot Bags are based solely on a patented insulation system that keeps pizzas both warm and crispy, eliminating the need for electricity.’
What do you think of the Heat Suit? Would you describe yourself as a pizza genius? Do you think you would ever knead one? Let us know in the comments!