Unilever is considering selling some of its British brands as it looks to slim down its product range
Unilever is investigating whether it can sell some of its British brands
Unilever is exploring whether it can sell off some of its British brands as part of a wider effort to slim down its product range.
The FTSE 100 consumer goods giant is considering selling smaller food brands in Britain and other European countries, according to a Reuters report. It has lined up bankers at ABN Amro to handle the sale of Dutch brands, the report said.
The British brands that could be sold were not mentioned. Unilever declined to comment.
The shift is part of a turnaround plan led by boss Hein Schumacher to focus the company on the biggest ‘power’ labels.
Earlier this year, Unilever announced that it would close its ice cream division, home to brands such as Magnum and Ben &
Jerrys. In Britain, the company’s most notable food brands include spreads such as Marmite and Bovril, Colman’s mustard and Pot Noodle.
Another part of Schumacher’s plan involves the company abandoning its “virtue signaling” woke agenda.
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