TOWIE and Love Island stars call on the next government to finally appoint an ‘Allergy Czar’ to prevent ‘unnecessary deaths’

The need for an Allergy Czar, a champion for the one in three people living with allergies, has never been greater.

The latest government figures show that 2.4 million adults in the region have a food allergy, that asthma deaths have increased by 33 percent in ten years and that an estimated one in 1,333 people has ever had anaphylaxis, a potentially life-threatening reaction to food, medicine or insect stings.

In addition, five independent reports over the past two decades have highlighted the shortcomings in allergy care in this country.

Moreover, not only is the number of people with allergies increasing, but also the severity of the condition: hospital admissions due to severe allergic reactions to food have more than tripled in the past twenty years.

Yet none of the 45 national leaders appointed by NHS England are committed to supporting the 20 million people living with an allergic condition.

There is also no mention of allergies in the long-term NHS plan.

The lack of a national indicator of allergy has also been raised time and time again by coroners when investigating those who have died as a result of severe allergic reactions.

As we approach the general election on Thursday 4 July, we urge the parties contesting the election to pledge that if they form the next government, they will give greater priority to allergies and commit to appointing an Allergy Tsar, to developing a coherent approach to allergies in the fight against allergies in this country, to supporting those campaigning for change and to ensuring those affected get the care they need.

This is an opportunity to lead and tackle this modern epidemic that is affecting thousands of people in every constituency.

Voters support the appointment of an Allergy Czar; 20,000 people signed a petition in Parliament calling for the appointment of a Tsar.

Today we add our voice to theirs to underline the importance of the new government appointing an allergy czar.

Now is the time to take action to prevent more unnecessary deaths and ill health from allergies.

How many more children can we afford to lose to largely preventable fatal allergic reactions?

Signatories

Tanya Ednan-Laperouse OBE

Nadim Ednan-Laperouse OBE

Alex Ednan-Laperouse

Jack Fowler, Foundation Ambassador

Megan McKenna, Foundation Ambassador

Kate Lancaster, founder of The Dairy Free Mum

Bethany Crowder, Natasha’s best friend

Maxine North, Foundation Ambassador, mother of Jess

Delyth and Graham Raffell, Ellen’s parents

Ashleigh Grice, daughter of Celia Marsh

Emma Turay, Ambassador of the Foundation, mother of Shanté

Simon, Angela, Niamh, Rowan and Ciara Baxendale, family of Óla Baxendale

Paul Carey and Emma Kocher, Owen’s Law Campaign

Jill and Stuart Atkinson, parents of James

Clare Bristow, Founder and CEO of the Sadie Bristow Foundation

Adam and Gemma Lee, parents of Megan Lee

Dr. and Mrs. Briess, parents of Alexandra Briess

Helen Blyth, founder of the Benedict Blyth Foundation

Julie and Tom Martin, the Amy May Trust

Billy Hoque, ambassador of the Foundation

Jamie Hoque, parents of two young children with food allergies

Emeritus Professor Michael H. Depledge CBE FRS FRCP

Professor Helen Brough, consultant in pediatric allergies and medical advisor to the foundation

Natalie Hopkins, founder of the Allergy Badge

Professor Adam Fox, Professor of Pediatric Allergy and Chair of the Joint National Allergy Strategy Group/Department of Health and Social Care Expert Advisory Group for Allergy

James Bailey, Executive Director, Waitrose

Professor Sir Stephen Holgate, MRC Professor of Immunopharmacology and Consultant Physician, University Hospital Southampton

Professor Graham Roberts, President of the British Society for Allergy and Clinical Immunology (BSACI)

Claudia-Liza Vanderpuije, Ambassador of the Foundation

Dr. Paul Turner, consultant in pediatric allergy and immunology

Jon Cruddas, former MP and chairman of the Allergy All-Party parliamentary group

Andrew Selley, CEO of Bidcorp UK

Tim Smith CBE, Chairman of Cranswick and Trustee of the Natasha Allergy Research Foundation

Jeremy Hyam KC, Trustee, The Natasha Allergy Research Foundation

Paul Lindley OBE, founder of Ella’s Kitchen and former chairman of London’s Child Obesity Taskforce

Pano Christou, CEO of Pret A Manger

Clare Clough, Pret A Manger, Managing Director UK and Ireland

Liljia Polo-Richards, Allergy Companions

Martin Day, founder of Leigh Day Solicitors

Lord and Lady Mendelsohn

Nick Buckley, Trustee, The Natasha Allergy Research Foundation

Tom-Montagu-Pollock, board member of the Natasha Allergy Research Foundation

Stella Huyton, trustee of the Natasha Allergy Research Foundation

Professor Daniel Ray, Trustee of the Natasha Allergy Research Foundation

Professor Hasan Arshad, Professor of Allergy and Clinical Immunology

Julianne Ponan MBE, founder of Top 14 Allergen Free Brands, creative nature and allergy campaigner

Professor Gideon Lack, Professor of Paediatric Allergy, King’s College London

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