- Fanatics and Make-A-Wish launched a partnership with an event in Brooklyn
- Brady was joined by Celtics star Jayson Tatum and Yankees captain Aaron Judge
- DailyMail.com provides all the latest international sports news
During a Make-A-Wish event at the Barclays Center in Brooklyn, New York, Tom Brady attempted a full-court pass through the hoop of a basketball net.
Brady’s stride looked up most of the way until he clinked around the rim and bounced out.
The retired NFL quarterback seemed a little disappointed that it didn’t happen before his smile returned.
Brady was in New York City as part of a special event for the Make-A-Wish Foundation, helping make the dreams of children with serious illnesses come true.
In addition to the former quarterback, Boston Celtics star Jayson Tatum and New York Yankees captain Aaron Judge were in attendance.
Tom Brady let loose with an attempt to throw a football into a hoop across an entire field
Brady (C) was at a Make-A-Wish Foundation event with Jayson Tatum (L) and Aaron Judge (R)
Brady, Judge and Tatum met with some “wish children” and their families at the Barclays Center
The event marked a new partnership for the foundation with sports retailer Fanatics, with the brand becoming the ‘Official Sports Partner’ of the Make-A-Wish Foundation.
“Fanatics has been a supporter of Make-A-Wish and its incredible efforts for many years, and this partnership will be a lasting testament to the power of sports and the potential for kids to heal through connections with their favorite teams and sports heroes,” said Fanatics Chief People Officer, Orlando Ashford said in a press release.
‘Fanatica’ relationships and access to thousands of athletes across all sports, a wide range of leading partners and a growing sports platform will all be leveraged to give these incredibly brave children and their families the most memorable, once-in-a-lifetime experience. lifelong experiences that we are honored to deliver.”
“Critical illness turns childhood upside down, bringing months and sometimes years of fear and traumatic stress into the lives of children and their families,” said Leslie Motter, president and CEO of Make-A-Wish America.
“Our partnership with Fanatics will help us create transformative experiences that will leave a lasting, positive impact long after the wish, often marking a turning point in a child’s treatment and recovery.”
Once inside, the children could do exercises and play skill games with the stars
‘Wishkids’ also got some special one-on-one time with their favorite athletes
There were also photo opportunities and the chance for the children to get autographs
This event was organized as a kick-off for a collaboration between Fanatics and Make-A-Wish
Fanatics also pledges to donate an additional $10 million in funds to the cause
During this event, several children were invited to shoot hoops with Tatum or catch with Brady or Judge.
In addition to these events, children organized skill games and exercises before spending one-on-one time with their favorite athletes.
These children were also invited to take photos and bring items for their favorite stars to sign.
As part of the partnership, Fanatics is also pledging a $10 million contribution to the foundation. They will also assist Make-A-Wish with merchandising and production costs for external storytelling efforts.