Three steps to take with governance and culture to catalyze AI success

Companies are catching up in the field of AI. The rapid pace of AI in general, and generative AI (GenAI) in particular, has given us an extremely powerful new tool as we are still learning how and where to use it. We’re impressed by the technology’s capabilities, but now we need to start thinking seriously about the real-world business impact of AI. The question is: do we know how?

Skills, governance and culture are essential to make GenAI a success. A recent IBM survey found that while CEOs worldwide realize the need for GenAI governance, only 39% say they have good GenAI governance. Yet they are driven to take risks and make significant GenAI investments even without understanding its full value. This is because there would be a greater danger of falling behind the competition and missing out on the potential profits this could bring.