The website of Bud Light, Anheuser-Busch’s parent company, mysteriously goes offline
Bud Light parent company Anheuser-Busch’s website mysteriously goes offline – days after sparking controversy over collaboration with trans influencer Dylan Mulvaney
- The website of Bud Light parent company Anheuser-Busch went offline on Wednesday
The main website of Bud Light parent company Anheuser-Busch has gone offline for unknown reasons after the beer brand sparked controversy by teaming up with a transgender influencer for its latest campaign
“The page cannot be displayed because an internal server error has occurred,” read a message on the Anheuser-Busch.com website Wednesday afternoon.
The outage appeared to affect only the Anheuser-Busch site, while websites for brands such as Bud Light and Busch Light remained functional.
The website of AB InBev, the Belgian multinational conglomerate that owns St. Louis-based Anheuser-Busch, also functioned normally. AB InBev did not immediately respond to a request for comment.
Emails to Anheuser-Busch requesting comment were not immediately returned, and the company’s phone messaging system redirected questions to the non-functioning website.
The main website of Bud Light parent company Anheuser-Busch went offline for unknown reasons and displays an “internal server error” message (file photo)
An error message was posted on the Anheuser-Busch website on Wednesday afternoon
It wasn’t immediately clear whether the site’s outage was due to routine technical issues or was possibly the result of a malicious attack.
However, the outage lasted at least an hour.
The outage came days after Bud Light’s partnership with trans content creator Dylan Mulvaney sparked high-profile reactions.
Singer Kid Rock responded with a video of him firing an AR-15 style rifle at crates of beer, an alarming stunt that sparked controversy of its own.
Mulvaney, 26, announced the brand partnership in a series of videos posted to social media this weekend on the occasion of the Final Four games of the NCAA March Madness tournament.
The influencer was also honored with a commemorative beer can with her face printed on it, to celebrate the first anniversary of her popular TikTok video series in which she documented her gender transition.
Dylan Mulvaney, a transgender social media influencer, has been chosen as a brand ambassador for Bud Light, a choice that sparked high-profile reactions from some fans
The main website of Bud Light parent company Anheuser-Busch went offline for unknown reasons and displays an “internal server error” message (file photo)
Developing story, more to follow.