The Project’s Steve Price calls Kyle Sandilands a ‘grubby buffoon’ after the KIIS FM radio star inked a $200million 10-year deal
Steve Price has branded Kyle Sandilands a ‘grubby buffoon’ in an astonishing rant after the radio star penned a $200 million deal.
Price, 68, was discussing Sandilands and Jackie ‘O’ Henderson’s $200 million deal on Channel Ten show The Project when he burst out.
The deal will see the breakfast hosts broadcast in Melbourne, prompting host Sarah Harris to ask Price whether Victorians would take notice of Sandilands’ controversial style.
“Well, Sarah, Kyle is a grubby buffoon and I don’t think grubby buffoons work in Melbourne. I probably shouldn’t call him a grubby buffoon; he’s just a grub,” Price sneered.
‘Melbourne will not embrace the style of that program as it is now. Some of the sexually explicit material is off-putting,” he added.
Price is a veteran of AM radio in Melbourne whose attempts to break into the The Sydney market was notably unsuccessful. Last year he officially hung up his headphones after his Triple M and LiSTNR show were cancelled.
“Kyle is a grubby buffoon and I don’t think grubby buffoons work in Melbourne. I probably shouldn’t call him a grubby buffoon – he’s just a caterpillar,” sneered Price, a veteran of AM radio in Melbourne whose attempts to break into the Sydney market were remarkably successful.
On Wednesday morning, the Sydney-based radio duo signed a record-breaking 10-year, $200 million deal that will keep them on the air until 2034.
An ARN spokesperson confirmed to Ny Breaking Australia that the deal means Kyle and Jackie’s KIIS FM work friends Jase Hawkins and Lauren Phillips will be out of a job and their Melbourne breakfast show will end in December.
Lauren broke down in tears as she announced the news to her listeners on Wednesday, sobbing that she “didn’t want to say goodbye to Melbourne”.
Jase and Lauren’s show was successful for KIIS FM, attracting new listeners to the station and ranking third in the Melbourne market behind Fox FM’s Fifi Fev & Nick and GOLD104.3’s Christian O’Connell.
Steve Price (pictured) slammed The Project’s Kyle Sandilands after signing a record $200 million contract to continue his show with Jackie ‘O’ Henderson for another decade
The deal will also see Kyle and Jackie O appear in Melbourne, prompting host Sarah Harris (pictured) to ask Price whether Victorians would take notice of Sandilands’ controversial style.
In a statement celebrating the historic contract extension, Sandilands said: “Fans of the show will be pleased to hear that this ten-year deal is the longest radio deal in Australian history.”
“Love us or loathe us, Jackie and I will continue with our politically incorrect nonsense for a long time.”
He added: “We would like to thank the listeners. Staff. All clients. Even senior management, I’ll give a nod to that. They’ve actually done something brilliant.’
This means the duo will dominate markets beyond their Sydney-based audience and expand their reach Melbourne For the first time.
It has been reported that a unique clause in the contract gives Sandilands the ability to broadcast the show ‘anywhere in the world’.
Kyle Sandilands and Jackie ‘O’ Henderson have confirmed they will expand into Melbourne thanks to their historic new radio deal
ARN confirmed to Ny Breaking Australia that the news means Kyle and Jackie’s KIIS FM work friends Jase Hawkins and Lauren Phillips (both pictured) will be out of a job
The shock jock has often worked on the KIIS FM show from Los Angeles and other places, so the new contract will give him the flexibility to continue broadcasting wherever he wants.
The landmark $200 million deal means Sandilands and Henderson will each earn $10 million a year, double their current salaries of around $5 million a year.
According to the Financial OverviewKyle and Jackie’s contracts include “a base salary, a percentage share of sales above what is currently earned – known as ‘incremental growth,’ and sign-on bonuses consisting primarily of stock in ARN.”
Jackie celebrated the exciting news by sharing a glamorous selfie of herself with Kyle on social media, alongside a gushing caption about their next decade together
ARN chief executive Ciaran Davis said expanding Kyle and Jackie’s show to Melbourne will “attract new audiences and increase commercial opportunities”.
“Melbourne is the largest radio advertising market in Australia and represents an opportunity for ARN Media to grow viewership and revenue on KIIS 101.1,” he said.
“Kyle and Jackie O have grown into a powerful brand that contributes significantly to ARN’s commercial success, and this new agreement strategically positions us for long-term growth beyond radio.”
Jackie celebrated the exciting news by sharing a glamorous selfie of herself with Kyle on social media, alongside a gushing caption about their next decade together.
“I can’t believe I get to work with this man for the next ten years,” she wrote.
‘How lucky am I? Thanks to our loyal listeners and [ARN] – so happy to announce that we’ve just signed up for another 10 years of breakfast radio. What a dream!!!!’
The radio duo’s record deal is worth a whopping $200 million and will keep them on the air until 2034