Taylor Swift’s hit song TRIPLES number of online searches for holidays to Lake Windermere
The ‘Taylor Swift Effect’! An American pop star’s hit song about Lake Windermere triples online holiday searches to Cumbria’s beauty spot after the tune went viral on TikTok as she sang it on her world tour
- A vacation company has credited The Lakes for the 311% rise in booking rates
One of pop superstar Taylor Swift’s songs has tripled the popularity of Lake District holidays after singing it around the world on her global tour.
The Lakes, the singer’s 2020 hit that chronicles the picturesque beauty of Cumbria, went viral on social media platform TikTok in May, garnering more than 3.4 million views using the hashtag #thelakestaylorswift.
It is now credited by a vacation company for the 311 percent increase in people wanting to go there.
In the week of June 19, online searches for ‘Lake District holidays’ skyrocketed by 311 per cent, with Swifties desperate to find Cumbria’s beauty spot.
For the whole of June, the number rose 217 percent, according to UK holiday provider Parkdean Resort.
One of pop superstar Taylor Swift’s songs has tripled the popularity of Lake District holidays after singing it around the world on her global tour. The singer was seen last Friday at Paycor Stadium in Cincinnati, Ohio
The pop star, 33, would sing about Lake Windermere, (pictured) second on the list of the National Park’s must-see places, and the 19th-century poets such as Wordsworth and Coleridge who lived there
A spokesperson for the company said: ‘Taylor Swift fans want to visit the Lakes because of her song, The Lakes.
‘In the past month we have not only noticed an increase in search volume, but also a spike in bookings in the Lake District.
‘With this in mind, the Lake District looks set to be the UK destination of choice for Swifties and UK holidaymakers this summer.
“After TikTok went viral in May, we noticed that the number of bookings started doubling.”
Mrs. Swift’s lyrics read, “Those Windermere peaks look like a perfect place to cry.”
“Take me to the lakes where all the poets went to die.”
The Lakes, the singer’s 2020 hit that describes the picturesque beauty spot in Cumbria, is now being credited by a holiday organization for the 311 per cent increase in people wanting to go there. Taylor Swift performs in March in Glendale, Arizona
The pop star, 33, would sing about Lake Windermere, second on the list of the National Park’s must-see places, and the 19th-century poets such as Wordsworth and Coleridge who lived there.
Ms Swift’s passion for singing about the UK is linked to her previous six-year relationship with British actor Joe Alwyn, 32, from whom she split earlier this year.
Many of her songs refer to locations in the UK where she is believed to have spent time with the actor, including the Lake District and London.
British fans were delighted when Swift wrote London Boy citing recognizable places in the city, including Camden Market, the West End, Brixton and Bond Street.