Taylor Swift is set to make $4.1 BILLION from the Eras Tour – enough to send every American a $20 bill
Taylor Swift Set To Earn $4.1 BILLION From Eras Tour – Enough To Send Every American A $20 Bill
- Swift’s Eras Tour is the highest-grossing stadium filler in history
- The singer is set to take home $4.1 billion from the tour alone
- Her windfall will also be boosted by the release of the Eras movie this weekend
Taylor Swift’s lucrative Eras tour is set to net the star a staggering $4.1 billion – the most any artist has ever made from a single tour in history.
The singer’s earnings from her world tour alone are the equivalent of the economic output of 42 nations, according to estimates of her wealth from Peter Cohan, an associate professor of management at Babson College, cited by the Washington Post.
Swift’s record tour also pumped billions more into the US economy, with the huge production leading to expanded travel, ticket sales and merchandising opportunities for her legions of ‘Swifties’.
Her massive paycheck is also set to expand as the Eras Tour film hits theaters this weekend, raking in more than $80 million in advanced sales before it even hit the big screen.
Taylor Swift is set to earn a staggering $4.1 billion from her record-breaking Eras tour
Swift’s windfall is largely due to her share of the revenue from her tour, which is estimated to be the industry standard 85 percent.
Average ticket prices are around $450, a hefty sum that has fueled a record-breaking run for the 33-year-old as he packs out stadiums around the world.
Ticket sales may make up the bulk of the revenue, but the impact on the wider economy has also been calculated at around $93 million per show.
The figure was determined by software company QuestionPro, using responses from online surveys combined with concert attendance numbers.
An expensive mix of tickets along with merchandise, travel, food, hotels and specialized Era gear saw the army of Swifties flood the economy with cash.
In total, the Eras Tour is estimated to have boosted the US economy by $5.7 billion, enough to distribute $20 to every person in the country.
All eyes were on Taylor as she arrived at the Grove for the Eras Tour concert movie premiere on Wednesday
Despite her busy schedule, the Bad Blood singer also made time to attend boyfriend Travis Kelce’s football games
Swift isn’t the only one taking home a big payday thanks to the tour, with ticket resale sites like SeatGeek able to raise the prices of the tickets several times over thanks to the fervent mania of her fans.
“Swift and her ‘Eras’ tour redefined entertainment economics,” Chris Leyden, director of growth marketing at SeatGeek, told the Washington Post.
Ticketmaster infamously crashed after the tickets first went on sale in November – at a greatly reduced $49 – as millions of fans scrambled to get a seat.
The average ticket resale price on SeatGeek stands at $1,611.
Her economically buoyant concerts were even noticed by city leaders across America, who praised her for adding hundreds of millions to their local finances.
In her home state of Pennsylvania, the Federal Reserve Bank of Philadelphia cited her in a financial report after seeing a significant increase in hotel revenue in May.
Cincinnati saw a $48 million boost, according to the Cincinnati Regional Chamber’s Center for Research and Data, while Los Angeles estimated an additional $320 million thanks to the six shows she performed in the city.
And when she stopped in July in Kansas City — home of her boyfriend Travis Kelce’s Chiefs football team — the tourism board said the city received $48 million.
The takings of Ms Swift’s film are expected to reach £196m during its month-long run. The tour itself is expected to be the highest grossing of all time
This comes as she is set to break more records with her Eras tour movie, which has grossed more than $80 million in advanced ticket sales.
The film, which captures her 52-stop tour of America, is expected to take home $196 million in its month-long run in theaters.
But the megastar bypassed Hollywood movie distributors by cutting them out of a deal to show the film. Instead, she struck a deal directly with movie chains.
The star wanted to get her film into cinemas quickly to meet high demand from fans. But due to Hollywood’s writer and actor strikes, studios have suggested a launch as late as 2025.