Taylor Swift fans are furious after the extended version of her Eras Tour film was released on Wednesday, but can only be rented for just 48 hours for an exorbitant fee.
The singer celebrated her 34th birthday on Wednesday and to celebrate the occasion, Prime Video released Taylor Swift: The Eras Tour (Extended Version) in the UK, US and Canada.
The Eras Tour is a tribute to her ten studio albums to date of the singer-songwriter as a journey through all her musical 'eras'.
The new version of the concert film contains three bonus songs that cannot be seen in the cinema: Wildest Dreams, The Archer and Long Live.
However, the film is only available to rent and only for 48 hours, costing £15.99 in the UK and $19.89 in America and Canada.
Taylor Swift fans are furious after the extended version of her Eras Tour film was released on Wednesday, but can only be rented for just 48 hours for an exorbitant fee
The singer celebrated her 34th birthday on Wednesday and to celebrate the occasion, Prime Video released Taylor Swift: The Eras Tour (Extended Version) in the UK, US and Canada
Taylor's fans have criticized the songwriter for the “mental” price and for only letting people rent the film instead of allowing them to buy it to keep or stream as part of their subscription.
Many complained that they could not 'justify' or afford the fee, with one saying it would force them 'to choose between two days of eating and watching a film'.
Angry fans took to
One person wrote: 'Happy birthday Taylor Swift or whatever but girl I'm not giving you $20 for 48 hours of the movie, I'm sorry. GIVE US THE OPTION TO BUY'.
Another echoed, “I'm sorry but almost $20 to RENT the movie is way too much. I would buy it for that price. @taylorswift13 you can't keep raising prices so it's good numbers for you because for some of us it's not worth it.
A third added: “I throw money at Taylor Swift stuff so often but even I can't justify $19.89 to rent the Eras Tour movie. Lol, if I bought it I would already own it.”
While someone else tweeted: 'As much as I love Taylor Swift, making a £15.99 film just to rent it is bloody mental. We're in a cost-of-living crisis, baby.”
A fifth wrote: 'I love Taylor Swift but $19.89 to rent a movie at home is insane. She could have made it $13 if she wanted to be cute with the price. Time to review it.”
However, the film is only available to rent and only for 48 hours, costing £15.99 in the UK and $19.89 in America and Canada.
Taylor's fans have criticized the songwriter for the “mental” cost and for only letting people rent the film instead of buying it to keep or stream as part of their subscription.
Many complained that they could not 'justify' or afford the fee, with one saying it would force them 'to choose between eating and watching a movie' (Brazilian fans pictured last month)
And a sixth agreed, saying: 'Bro I love Taylor Swift but you could never catch me spending 20 damn dollars to RENT a damn movie JESUS CHRIST.'
Another disappointed fan said: 'I paid over £400 to see Taylor Swift and stop for the night, another £40 cinema ticket and merchandise. I love her and her music, but when will the crazy prices stop? £16 to rent a movie once is ridiculous, I have to choose between eating for two days and watching a movie.'
While an eighth fumed: “Taylor Swift is out of her mind if she thinks I'm going to pay $20 to rent a movie for 48 hours like what planet do you live on anyway?”
A ninth complained: 'I wish I could rent it today for Taylor Swift's birthday but I can't due to budget constraints.'
And another said: '£16 on RENTTTTTT that Taylor Swift movie is insane', while a former fan declared: 'oh $19.89 on RENT and not owning… I'm DONE with Taylor Swift'.
It comes after the Eras Tour film was estimated to have grossed $250 million worldwide, while the tour itself pushed Taylor's own net worth to $1.1 billion in October, according to Forbes.
The film made history, generating $26 million in advance ticket sales alone and breaking all-day ticket sales records in just three hours.
The film has even been nominated for a Golden Globe in a brand new category: the Cinematic and Box-Office Achievement award.
It will face competition from a whole host of other impressive films: Barbie, Guardians of the Galaxy Vol. 3, Johannes Wick: Chapter 4, Mission: Impossible – Dead Reckoning Part 1, OppenheimerSpider-Man: Across the Spider-Verse and The Super Mario Bros.
Angry fans took to
It comes after the Eras Tour film was estimated to have grossed $250 million worldwide, while the tour itself pushed Taylor's own net worth to $1.1 billion in October, according to Forbes.
The film has even been nominated for a Golden Globe in a brand new category: the Cinematic and Box-Office Achievement award