Shoppers looking to upgrade their summer wardrobe have discovered a one-stop shop and unsurprisingly… it’s Kmart Australia.
The bargain retailer’s brand new linen range is flying off the shelves in the run-up to the warmer months.
Linen is a cool and airy fabric, perfect for those planning to frolic in the sun – and thousands of women swear by the new collection.
Louise Bellafrom Sydney, recently shared a clothing broadcast.
“Girls, wake up!” she said in one video. ‘It’s linen season. Suddenly there’s no point in being sad anymore.’
The fashionista bought three new outfits in the store: a white patterned mini dress ($25), a set consisting of a top with a bow at the front ($15) and a maxi skirt ($25), and an oversized shirt ($20) and a pair of shorts ($15). ).
Shoppers shared five-star reviews of Kmart’s linen collection online.
“The linen is such good quality for the price,” said one.
Kmart Australia’s new linen range is flying off the shelves ahead of the warmer months
Louisa Bella, from Sydney, recently shared a Kmart collection of linen clothing
“I bought a black mini skirt at Kmart and it’s the buy of the summer,” said another.
“I like wearing linen to work because it looks professional and doesn’t feel too heavy,” one shopper wrote.
Most Kmart linen purchases are available in sizes six through size 20.
Fashionable Australians are also rushing to their nearest Target stores to grab an ‘It’ girls two-piece set for just $70.
The linen blend scalloped hem shorts ($35) and scalloped hem top ($35) were popular heading into summer.
The outfit has been compared to designs from Australian labels Seed Heritage and Posse.
Seed Heritage’s Scallop Set retails for $240.
Australians have tightened their wallets in recent months as the country slowly climbs out of its cost-of-living crisis. That’s why Target’s cheap dupe for trendy design has become such a hit.
Linen is a cool and airy fabric, perfect for those who plan to frolic in the sun – and thousands of women swear by the new collection
Target’s Linen Blend Scalloped Hem Shorts ($35) and Scalloped Hem Top ($35) are flying off the shelves for summer
Shoppers claim the scalloped hem adds a layer of chic detail to an otherwise classic item.
“I absolutely love these designs, they are so beautiful,” said one.
Kmart and Target’s clothing lines have been hailed as some of the best value for money pieces on the market, with thousands raving about the superior design and quality.
The clothing lines are also going viral on Australian fashion TikTok, with thousands of women sharing their clothing collections.
“I’m obsessed with the new summer and linen collection at Target,” one person said.