Solidigm exits consumer SSD market as it prepares to make it big in enterprise SSDs by 2025
- The Intel SSD division became Solidigm when it was sold to SK Hynix
- SK Hynix launched its own SSD products for consumers
- Expect more brands to exit the cutthroat B2C SSD market by 2025
Solidigm, a subsidiary of SK Hynix, has officially announced the discontinuation of its consumer solid-state drives (SSDs), the P44 Pro and P41 Plus models.
The company, which launched in 2021 after SK Hynix acquired Intel’s NAND and SSD businesses for $9 billion, has removed the “Client SSD” section from its website.
The “Customer Product Category” hyperlink on the site points to the “Discontinued Products” page. This confirms (via ITHome And Guru3D) that Solidigm will no longer produce its last two consumer SSD models and older Intel-era drives such as the 660p and 670p.
Solidigm shifts its focus to Data Center Solutions
According to Solidigm, there are no plans for replacement products in the consumer SSD lineup, marking Solidigm’s departure from the consumer market.
Since the acquisition, Solidigm has focused more on the enterprise and data center market. The company is now prioritizing high-capacity SSDs, especially for artificial intelligence applications.
The consumer SSD market has been difficult, with oversupply leading to lower prices and shrinking profit margins.