Rita Ora puts on a VERY leggy display as she wows in new preppy Primark collection and marks one year anniversary with high street brand
Rita Ora posed for the first time for her new collaboration with Primark, as she celebrated her one-year anniversary with the fashion brand this month.
The 33-year-old singer has launched her latest collection in-store, which embodies a more preppy look as fall approaches.
The Hot Right Now hitmaker looked very tall in snaps, wearing a blue cardigan, black opaque tights and matching argyle socks.
In another photo, Rita looked ready for the real thing, looking elegant in a gray pinafore dress, which she wore over a blue striped shirt and red tie.
She completed the look with a chic black leather clutch and red-framed glasses for the new collection.
Rita Ora showed off a VERY long show as she dazzled in her new preppy Primark collection, celebrating one year anniversary with the high street brand
The Hot Right Now hitmaker showed off a very long show in snaps, keeping it cosy but trendy in a blue cardigan, black opaque tights and matching argyle socks
The brand new fall collection is called Lazy Daze and focuses on two trends: quirky, retro ‘grandpa’ and preppy styling.
In the first year of her exciting fashion partnership, Primark Presents Rita Ora offered customers around the world stylish fashion, footwear and accessories, tailored to each season. From chic, sophisticated basics to on-trend pieces, all inspired by Rita’s own personal style.
Rita Ora said the following about the latest collection: ‘Every new Primark collection makes me more excited than the last.
‘Every time we offer fashion lovers a more developed look and feel, with distinctive fashion items that can be adapted to their personal style.
‘Over the past year I’ve really put together a series of timeless, trendy and statement pieces that work for every season. I love that people probably won’t expect such signature pieces this time around.
‘My collections at Primark help me think about how I can create new looks that appeal to everyone. It’s a unique position to be able to share what I love about fashion and see it reflected in the clothes that so many people wear.’
The collection will be available in stores from September 10th.
In another look, Rita returns with the gray pleated school skirt, which she pairs with a blue, red and white striped tee over a simple white long-sleeved top.
Another look sees Rita bring back the gray pleated school skirt, which she pairs with a blue, red and white striped tee over a simple white long-sleeved top.
The singer has launched her latest collection in-store, which embodies a more preppy look as the season heads into fall
The brand new fall collection is called Lazy Daze and focuses on two trends: quirky, retro ‘grandpa’ and preppy styling
The star also looked cool in a pair of brown lace-up and suede fuzzy boots
Rita added: ‘I’ve really put together a range of timeless, on-trend and hero pieces over the past year that suit every season, and I think it’s really great that people probably weren’t expecting to see such signature pieces this time around.’
Inspired by the layers she wore, the star also tied a gray knitted sweater around her shoulders.
Rita added coats to the new collection, pairing a Burberry-style trench coat with a white knitted cardigan, jeans and bright red loafers.
Rita made her debut with Primark in September last year and the star posted a sweet message on Instagram on Friday to celebrate her anniversary.
She wrote: ‘What an incredible journey it has been with Primark this past year! I have always loved the creativity of experimenting with fashion, but my collaboration with Primark has taken this passion to the next level.
‘It is truly inspiring to hear how such a fantastically talented team has worked with me to define the colours, patterns, fabrics, colour palettes and styles for each collection.
‘I am so moved and energized by the feedback from shoppers who love the collections and feel like they were created with everyone in mind. I can’t wait for you to see the new collection on TUESDAY 10 SEP!!’
Sharing a compilation of memories from the past year of working with the brand, the star enthused: “Thank you for making my dreams come true, and the best is yet to come.”