Pregnant Hailey Bieber cradles her baby bump in a gray crop top as she celebrates ‘2 years of Rhode’ skincare

Hailey Bieber used her Instagram platform on Saturday to celebrate the two-year anniversary of her Rhode skin care line.

In one of the photos shared via a carousel post, the 27-year-old mom-to-be — who is pregnant with her and husband Justin Bieber’s first child — posed in a light gray cropped T-shirt.

The smiling mother-to-be placed one hand on her lower back and cradled her burgeoning belly with the other.

She was dressed in light wash blue jeans, complete with four Rhode lip products in her back pocket as she posed and showed off her side profile.

“2 years @rhode,” she began her caption, adding, “I feel so grateful to bring this world of Rhode to life every day with the most incredible team of extraordinary, talented people.”

Bieber uploaded a video clip and shared special moments from the past two years

The message to her 52.5 million fans continued: “So grateful for the support and love shown… and we’re just getting started. HBD Rhode.”

The post has been liked more than 704,000 times by her legion of devoted fans so far.

Her selection of photos included a snapshot with fellow track regular Candice Swanepoel, which appeared in Hailey’s 2024 Rhode calendar.

The two beauties posed on the beach wearing two different versions of black and white swimsuits from Swanepoel’s Tropic of C swimwear range.

The smoldering star also uploaded a bikini-clad photo of herself from one of her peptide lip treatment campaigns.

Hailey launched Rhode in June 2022 with a small range of products.

Since then, she has slowly expanded the brand’s offerings, recently adding $24 cream blushes.

The pocket blushes are available in six shades with cute names: juice box, toasted teddy, spicy marg, piggy, sleepy girl and freckle.

The model shared a photo with runway regular Candice Swanepoel, which appeared in Hailey’s 2024 Rhode calendar

The smoldering beauty also uploaded a photo from one of her peptide lip treatment campaigns

The entrepreneur took a trip down memory lane and took a sensual photo of himself in a small swimming pool

Rhode Skin explained that the cream products will give consumers a “super natural glow of color,” counteracting the effects of waking up from a nap or sitting in the sun for a little too long.

The Vogue cover star has been teasing the blushes for weeks, discreetly hiding one in her pocket in a social media post and using one of the shades during a recent get-ready-with-me video.

Fans flooded Rhode’s comments section to share how excited they are to try the blushes for themselves.

‘I’ve never been so indecisive until now. All the shades are so GOOD,” one person wrote.

Another agreed: ‘Teddy, sleepy girl, + freckle will be in my bag all summer.’

“To show everyone can get their hands on this,” someone else typed.

Others complimented Rhode’s marketing ingenuity: ‘OMG, the marketing is good! Roasted teddy is the cutest!’ one user commented while another chimed in: “Cute names for cute products.”

Hailey launched Rhode in June 2022 with a small number of products. She has slowly expanded the brand’s offering

The founder recently added $24 cream blushes in a range of six shades

During one campaign, the superstar was decked out in rich brown gloves and a knitted balaclava

Hailey and Justin sent fans and friends into a frenzy when they announced their baby news on social media in May.

They shared images from their vow renewal in Hawaii and debuted Hailey’s baby bump.

Since then, the beautiful entrepreneur has proudly flaunted her blossoming belly in fashionable maternity looks.

Justin and Hailey tied the knot in a courthouse in 2018 before having a larger, traditional wedding with loved ones the following year.