Nvidia’s most important graphics card might launch as soon as April
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The release of the Nvidia RTX 4070 seems to be getting closer as a new report comes out, and it might just be the most accessible next-gen graphics card most people can buy in the coming months.
The new report is out video cardz (opens in new tab), who shared a screenshot of an Nvidia GeForce Desktop Embargo timeline supposedly sent to Nvidia’s board partners. The info, most of which is faded or “TBD,” has the On-Shelf date for the RTX 4070 as April 2023, though it doesn’t specify which part of the month.
Take this with a grain of salt, of course, as Nvidia hasn’t said anything official yet, but with the release of the RTX 4090, RTX 4080 and RTX 4070 Ti, the RTX 4070 and RTX 4060 Ti are sure to be in sooner rather than later, and April 2023 puts it still almost two months away at this point, so this is definitely a believable timeline.
We’ll get a better idea once benchmarks start to leak as we get closer to the launch date, so now’s definitely the time to keep an eye out for news on what we hope will be the best graphics card for most people on the market market.
The RTX 4070 should be the first accessible graphics card for most people
One of the reasons we’re all looking forward to the RTX 4070 announcement is because – let’s face it – graphics card prices have gone off the rails in recent years.
Even without the complete unavailability of GPU stock during the most recent crypto bubble, graphics card price inflation is a major problem. The AMD Radeon RX 7900 XTX got a lot of praise from us for its excellent performance while keeping its price “below” $1,000 (it has an official MSRP of $999.99).
After third-party RTX 3090 Ti cards regularly fetched $2,000 and the Nvidia RTX 4080 MSRP hit $1,199, gamers everywhere were incredibly frustrated to run out of next-gen cards due to their frankly outrageous prices. Even the RTX 4070 Ti has an MSRP of “only” $799.99.
An RTX 4070 non-Ti should be the first next-gen card to come in under $700 and hopefully under $600, a price that would at least put it closer to the budgets of many gamers who are much more price-conscious than In recent years.
It would also go a long way to stave off one of AMD’s biggest advantages over the RTX 40-series GPUs, but whether that’s enough to inspire a change of pace from Nvidia remains to be seen.