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A skincare line launched by two sisters from Sydney surpassed $1 million in sales just 15 months after the business began as a kitchen-table experiment.
Next Level Skin was created by Nel Mokhtar and Palvasha Naziry after Nel gave birth to their second child and developed severe dermatitis.
Unable to use medicated creams and tablets while breastfeeding, she began researching science-backed natural remedies and making her own solutions at home.
The business that grew out of those experiments reached the million-dollar milestone this week and is now making $100,000 a month, spending nothing on advertising.
The skin-saving products, including an ultra-healing balm, supercharged face oil, and deep-cleansing clay mask, which range in price from $55 to $65, have been hailed as miracle cures as their popularity has soared. spread by word of mouth.
Sydney sisters Nel Mokhtar and Palvasha Naziry (pictured) hit $1 million in sales this week after starting their own skincare remedy as a natural alternative to harsh creams.
Skin-saving products have been lauded as miracle solutions and have amazing results on a variety of problems, from eczema and acne to normal signs of aging.
Nel told FEMAIL that she didn’t pay much attention to skin care before she developed serious problems of her own.
But she said she was disappointed to find that even skin care options labeled “natural” came with warnings for breastfeeding moms.
When her children developed eczema from her dermatitis, Nel said she was driven to find a solution by creating her own products.
“I would make them at the kitchen table, order stuff online, and mix it all up.” It was pretty fast once I got the ingredients, I was able to make a product in a few hours,” she said.
The affordable skincare line ranges from $55 to $65 and features an ultra-healing balm (left), a supercharged facial oil (right), and a deep-cleansing clay mask. The range uses natural ingredients with scientifically proven effects, such as calendula oil, cucumber seed oil and Moroccan lava clay.
The deep cleansing clay mask (pictured) is packed with charcoal and Moroccan lava clay and helps exfoliate and remove dead skin cells, sebum, excess oil, impurities, and blackheads.
‘I mixed nine of the most powerful natural and organic oils I found in the literature and used them on my own skin. It was an experiment for sure, but I started to see drastic improvements in my skin right away.
Nel said her homemade balms produced results “within a few days.”
‘It was as if I had never had any skin problems. My skin looked better than before giving birth,” she said.
He then offered to help his sister Palvasha, who had spent ‘thousands of dollars’ over two years trying to cure her adult acne.
‘My sister used it and the acne was completely gone in four to six weeks. She said that she felt the effects immediately,” Nel said.
Palvasha convinced Nel to put the products on the market, even loaning her $5000 to start Next Level Skin.
“She said, ‘you have to share this with people,'” Nel recalled.
Nel said that when she used the balms on herself and her children, the dermatitis and eczema disappeared “within a few days” (pictured).
Nel originally created the Ultra Balm to help combat dermatitis and eczema for herself and her two children, but when nothing worked to cure her sister Palvasha’s adult acne, she formulated the best-selling clay mask. The acne Palvasha suffered from for years disappeared in a few weeks (pictured)
The sisters make sure that their skincare products are 100% free of toxins, artificial fragrances, and preservatives.
They use natural ingredients with scientifically proven effects, such as calendula oil, cucumber seed oil, and Moroccan lava clay.
Nel said she received feedback from thousands of people who had experienced the same skin problems that she and her family had.
The brand’s popularity has grown through customers showing off their transformations online, as Next Level Skin had never run a paid advertisement before.
Nel said her clients were “ordinary people” from 30 different countries.
“We have received hundreds of messages and transformation photos from customers who trust our products,” he said.
‘Their results and hearing their feedback on how great their skin looks now and how much more confident they are with their skin means a lot to us. It’s important that people know that they need to invest in good skin care and not just disguise it.’
The popular Ultra Healing Balm is gentle enough to be used on babies and aims to stimulate skin tissue, aid collagen production and repair damaged skin.
Supercharged facial oil is designed to transform acne-prone skin, dry and dehydrated skin, eczema, dermatitis, pigmentation, redness, wrinkles and fine lines, and oily skin.
Nel Mokhtar (pictured) began making the products 15 months ago after she gave birth to her second child and developed severe dermatitis.
The deep cleansing clay mask is packed with charcoal and Moroccan lava clay and helps to exfoliate and remove dead skin cells, sebum, excess oil, impurities and blackheads.
Customers have left rave reviews about the products.
‘I love both the serum and the balm. My face, neck, and hands have never looked so good! It keeps my skin soft and hydrated all day! Highly recommend,’ one woman wrote online.
I have no words for this product. I’m just saying WOW’ wrote another about the facial oil.
Nel said she was “constantly humiliated” by the business’s meteoric rise.
‘The day I first launched the business, my husband told me: ‘don’t get mad if nothing sells, these things take time.’ But when he came home from work we had already sold out,” he said with a laugh.