Molly-Mae Hague announces London pop-up shop for her new lucrative clothing line maebe just days after revealing launch date

Molly-Mae Hague has announced that she will be opening a pop-up store in London for her new clothing line maebe.

Just a few days ago, the 25-year-old influencer, who is expecting a huge pay rise thanks to her latest career move, announced the launch date as September 29.

But some lucky fans won’t have to wait that long, as Molly plans to open a pop-up store before the brand officially launches.

The exclusive preview event kicks off on September 20 in central London and is open to invited press and influencers.

On September 21, the store will open its doors to the public so her fans can experience Maebe for themselves.

Some lucky fans won’t have to wait that long, as she plans to open a pop-up store before the brand officially launches

Guests can expect a chic and immersive experience designed to reflect the brand’s aesthetic, with the chance to preview the collection before anyone else and hear from Molly-Mae about how she brought this vision to life.

Access to the event is by ticket only. Reservations open on Sunday 15 September.

More details about maebe, including a first look at the full collection and launch information, will be revealed soon.

The reality star recently revealed her ‘secret project’ Maebe in a black-and-white behind-the-scenes video, previewing her debut collection.

Molly is keen to give back to her fans, who she has thanked for their support over the past few weeks following her painful split from her fiancé Tommy. She has now made a new announcement, which will be revealed tomorrow at 7:30pm.

The mother of one says her many followers will have the chance to get involved in the launch of her fashion brand, something she has never done before.

Since then, MailOnline has revealed the newly designed items that Molly fans will be adding to their wish lists, including ‘The Ultimate Blazer’, which the star herself previously wore on Instagram.

After secretly previewing her new line in June, posting an image to her Instagram profile that garnered more than 160,000 likes, Molly told MailOnline: ‘The Ultimate Blazer is my absolute favourite, it’s the piece I was most excited about when we were designing the collection.

MailOnline revealed the newly designed items, which Molly fans will be adding to their wishlists, including ‘The Ultimate Blazer’, previously worn by the star herself on her Instagram

Molly’s brand, Maebe, which is a portmanteau of her name and daughter Bambi, has been two years in the making, with the first collection set to go live on September 29.

‘The quality is beautiful and I know I will wear this garment again and again.’

A source close to the former Love Island star added: ‘Molly will be announcing something very exciting, giving everyone the chance to be involved in the launch.

“This is a move Molly has never done before and fans won’t have to wait long. The next announcement will be made Thursday night at 7:30 p.m.”

MailOnline revealed on Sunday that Molly is set for a big payday following the launch of Maebe, just weeks after her split from Tommy Fury.

The couple, who have a one-year-old daughter, Bambi, were together for five years before Molly announced their split last month.

But it is claimed the pair could be reconciling after a shock U-turn, with sources revealing they have been growing closer as they spend evenings together at their Cheshire home.

Molly’s brand, Maebe, a portmanteau of her name and that of her daughter Bambi, has been in the making for two years, with the first collection launching on September 29th.

Since her fame on Love Island in 2019, Molly has become perhaps the most successful former contestant ever.

The former Love Island star has focused on her work following her split from Tommy, the father of her one-year-old daughter Bambi

Not only did she gain a massive fan base across multiple platforms, she also became the creative director of fast-fashion brand PrettyLittleThing and a millionaire as the founder of her self-tanning line Filter.

Her entrepreneurial spirit has seen her work with brands including Beauty Works, Look Fantastic and Marks & Spencer, and Molly now takes on the role of founder.

Molly was inundated with congratulations on Sunday after the launch of Maebe.

Former PLT CEO Umar Kamani said: “This is amazing Molly, we will always keep our fingers crossed for you.”

Maura Higgins, who starred opposite Molly in Love Island, wrote: ‘Yes, yes, yes, so proud of you my girl.’

Zara McDermott and Sophie Habboo also wished Molly luck on the launch, as did her newlywed sister Zoe.