McAfee unveils even more AI tools to help keep you safe online

Cybersecurity powerhouse McAfee has released the latest version of McAfee+, the company’s top antivirus suite, with even more artificial intelligence (AI)-based tools to protect user endpoints and data from hackers.

The company said its “next-gen Threat Protection” is an AI-powered security feature that is now even better at protecting its users, while taking up 75% fewer background processes and offering 3x faster capabilities.

With AI, users are protected against zero-day threats, as well as threats that “don’t even exist yet,” the release said. Additionally, the feature is now compatible on ARM64 and Intel/AMD processors, the company added.

AI-powered threats, AI-powered defenses

The second important feature that gets the help of artificial intelligence technology is Scam Protection. Users who sign up for the service can expect it to proactively detect suspicious URLs in text messages before users click or open them. “If a customer accidentally clicks on a suspicious link in a text message, email, social media, or browser search, the feature can prevent the site from loading to prevent the customer from being phished,” McAfee says.

The company says such a feature is critical today, as hackers have started using artificial intelligence to make phishing attacks more credible than ever before. “We live in unprecedented times. Consumers are navigating a world where advanced AI has exponentially increased the volume and sophistication of scams, making real-time protection against threats and scams more important than ever,” said Roma Majumder, Senior Vice President of Product at McAfee.

AI-powered tools may be drawing the biggest crowds these days, but McAfee doesn’t seem to be neglecting other aspects of security. New and improved identity and privacy features include Online Account Cleanup (monthly scans for online accounts and a risk assessment for each account), Social Privacy Manager (personalized privacy recommendations) and McAfee Assist – Protection Setup (live session with McAfee experts) .

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