Madonna debuts new music video for Popular with The Weeknd and Playboi Carti… exclusively on Fortnite Festival this weekend

  • The song Popular was created for The Weeknd’s controversial HBO series The Idol, which debuted in early June 2023
  • While The Weeknd released a ‘visualizer’ video featuring the cast of The Idol in June, the official video only appeared on Fortnite Festival on Thursday
  • Madonna took to Instagram on Thursday and shared a clip from the video, revealing that you can watch it in the Fortnite Festival game from February 15 to 18

More than seven months after Madonna’s new song Popular with The Weeknd and Playboi Carti debuted, the music video has arrived… in an unconventional way.

The song Popular was created for The Weeknd’s controversial HBO series The Idol, which debuted in early June 2023.

While The Weeknd released a “visualizer” video featuring the cast of The Idol in June, the official video wasn’t released until Thursday… only at Fortnite Festival.

Taking to Instagram on Thursday, Madonna shared a clip from the video, revealing that you can watch it in the Fortnite Festival game from February 15 to 18.

“I made a song with @theweeknd and @playboicarti – called – ‘Popular’ Duh!’ Madonna began in the caption.

More than seven months after Madonna’s new song Popular with The Weeknd and Playboi Carti debuted, the music video has arrived… in an unconventional way

The song Popular was created for The Weeknd's controversial HBO series The Idol, which debuted in early June 2023.

The song Popular was created for The Weeknd’s controversial HBO series The Idol, which debuted in early June 2023.

‘The video finally and exclusively debuts at the Fortnite Festival!! Tune in to the game from February 15-18! It’s the only way to watch the video!’ she added.

Fortnite debuted the Fortnite Festival game in early December, which allows users to “play” the music for certain songs, similar to previous video games Guitar Hero and Rock Band.

The Weeknd was a featured performer in the Fortnite Festival game and with the first season ending on February 22, this video seems like a final treat for fans.

Fans can watch the video by going to Fortnite Festival and going to the Discover menu and finding the Fortnite Festival Jam Stage (not Main Stage).

Once there, fans will find a dedicated viewing area exclusively for this new music video that will be available all weekend long.

Fans can also play Popular in-game, as the song is now available as a Jam Track.

The song opens with Madonna singing, “I’ve seen the devil on every face and in every place at sunset.”

The Weeknd breaks into his verse dressed all in black, singing both inside and outside a palatial estate.

'The video finally and exclusively debuts at the Fortnite Festival!!  Tune in to the game from February 15-18!  It's the only way to watch the video!'  she added

‘The video finally and exclusively debuts at the Fortnite Festival!! Tune in to the game from February 15-18! It’s the only way to watch the video!’ she added

Fans can watch the video by going to Fortnite Festival and going to the Discover menu and finding the Fortnite Festival Jam Stage (not Main Stage)

Fans can watch the video by going to Fortnite Festival and going to the Discover menu and finding the Fortnite Festival Jam Stage (not Main Stage)

1708074094 551 Madonna debuts new music video for Popular with The Weeknd

The song begins with Madonna singing, “I’ve seen the devil on every face and in every place at sunset.”

Madonna sings her verse from a penthouse apartment in a variety of black outfits, while both Madonna and The Weeknd sing the chorus about an artist who will seemingly do anything to be popular.

Madonna sings her verse from a penthouse apartment in a variety of black outfits, while both Madonna and The Weeknd sing the chorus about an artist who will seemingly do anything to be popular.

Madonna sings her verse from a penthouse apartment in a variety of black outfits, while both Madonna and The Weeknd sing the chorus about an artist who will seemingly do anything to be popular.”

Playboi Carti sings a few bars inside and outside a luxury SUV, but the song mainly switches back and forth between Madonna and The Weeknd.

The song debuted at #43 on the Billboard Hot 100 singles charts, although there has been a recent resurgence in popularity.

After the song continued to do well in the charts last month, an EP was released with four additional versions of the song.