Louis Vuitton’s big new signing! Jude Bellingham nets a deal with the iconic fashion brand after he was snapped up by Kim Kardashian’s SKIMS and a host of other big-name sponsorships
- Jude Bellingham has been revealed as Louis Vuitton’s newest ‘Friend of the House’
- He joins Carlos Alcaraz and Victor Wembanyama in collaborating with the brand
- LISTEN NOW: It’s all about to begin!available wherever you get your podcasts. New episodes every Monday and Thursday
England and Real Madrid star Jude Bellingham has been confirmed as the latest signing for French luxury fashion house Louis Vuitton.
Bellingham, 21, has previously been spotted in several Louis Vuitton outfits.
Last year, he sat front row at Louis Vuitton’s spring/summer men’s show, between Manchester United striker Marcus Rashford and American basketball star Jaylen Brown.
Bellingham then reported for the international period leading up to Euro 2024 with the classic Keepall Bandouliere 45 sports bag from Louis Vuitton.
This week, Louis Vuitton officially named Bellingham a “Friend of the House.”
Real Madrid’s Jude Bellingham has been unveiled as Louis Vuitton’s newest ‘Friend of the House’
The Real Madrid superstar (center) pictured next to Manchester United forward Marcus Rashford (left) and NBA superstar Jaylen Brown (right) at a Louis Vuitton event in Paris last year
Bellingham is also affiliated with SKIMS, Kim Kardashian’s shapewear and clothing brand
In a video posted to Louis Vuitton’s official YouTube channel Friday morning, Bellingham said: “I am so excited to be joining the Louis Vuitton family.
‘Ever since I was a kid, I wanted to wear the latest Louis Vuitton stuff.
‘You see it in music videos, on the catwalk and you always hope that one day you can wear it yourself.’
Bellingham is the latest sports icon to become a Louis Vuitton ambassador, following Wimbledon champion Carlos Alcaraz and NBA great Victor Wembanyama.
Bellingham has partnerships with multiple brands and is one of the most sought-after players in world football.
The former Birmingham and Borussia Dortmund midfielder, who won three trophies and scored 23 goals in his first season at Real Madrid, has previously played for clubs including SKIMS, McDonald’s and Lucozade.
Bellingham also has a deal with adidas and has starred in a commercial for the sportswear company, featuring the iconic Beatles song ‘Hey Jude’. The commercial first aired just ahead of Euro 2024.
Bellingham arrives for an England training session in June with a Louis Vuitton bag in one hand and a bottle of Lucozade in the other, wearing Adidas trainers.
England international Bellingham said this week: ‘I am so excited to be joining the Louis Vuitton family’
England reached the European Championship final thanks to Bellingham, who scored two goals during the tournament, including a stunning 94th-minute equaliser against Slovakia in the round of 16.
Bellingham made his first club appearance of the 2024-25 season on Wednesday when he helped Madrid beat Atalanta in the UEFA Super Cup final.
Madrid won the match 2–0, with Bellingham providing an assist for Kylian Mbappé for the second goal of the night.
