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The popular single page website builder Linktree has released its Payment Lock feature in open beta, which allows users to put content behind a paywall and deliver it to users by email.
The feature, announced on the Linktree blogging (opens in new tab)allows users to put specific links to documents such as PDF files behind a one-time purchase of up to $150 USD, which is sure to entice more creatives to migrate to the platform.
It’s unclear at this point if the charging cap will be removed once the feature exits beta. And before users get too excited, the feature isn’t available to those on a free plan and can’t be used to sell adult content.
Generate Linktree monetization
This is a step in the right direction for Linktree, which has long courted solo creatives.
However, other ecommerce platforms such as Patreon or Gumroad, still offer more robust feature sets, such as the ability to host blog postsentire storefronts, or pay subscription fees monthly or when a new piece of content appears.
One notable missing feature that users on platforms like itch.io are already taking advantage of, for example, is the ability to make a product available only for a limited time and in limited quantities.
If users want this functionality, Linktree currently recommends adding a disclaimer to a paid link that it will only be available for a limited time. It is unknown whether such a feature will be properly implemented in the future.
Linktree’s appeal is the simplicity of a one-page layout, and the fact that it can link to all of the above services and, of course, whatever a user wants.
His profiles are often mentioned in social media biographies as an effective one marketing tool and an alternative to crashing a website with ads. The ability to monetize it directly makes it faster and easier for fans to support their favorite creators.
Linktree users can start adding paid content to their page by linking their Square or PayPal account to the service.