The OnlyFans boom has created a new class of millionaires floating around Los Angeles.
The models, aspiring actresses and businesswomen who found fame on the ubiquitous site are LA's newest movers and shakers and in a LA Times profilethree such women provide insight into what their seven-figure lifestyles look like and how they view their burgeoning empires.
Each of the women has at least a million followers on Instagram and is among the top percentages of OnlyFans creators.
They come from different backgrounds, but have each achieved incredible financial success on the adult website.
For Casey Boonstra, a native Australian who lost her job in the TV industry when the pandemic hit and had limited employment options due to the nature of her visa, OnlyFans became her source of income during a desperate moment.
Casey Boonstra, 30, turned to OnlyFans when she lost her job at the start of the pandemic and had limited income options due to her Australian visa
Carly Lawrence launched her OnlyFans at the same time as her reality TV career – she quickly found out what her biggest source of income would be
Posting to OnlyFans, unlike say, being a barista, qualifies as modeling, which was the category of Boonstra's O-1 visa.
It went so well that she hasn't looked back since.
Once an aspiring TV host, Boonstra, 30, discovered that her new gig gave her a much more financially stable life.
She told the Times that she could spend a lot of money on a Van Cleef & Arpels bracelet — the starting price of which is about $4,500 and quickly increases from there.
She flies home business class alone to see her family in Australia and pays $5,000 a month for a high-rise apartment in Hollywood.
“I feel like I'm living the dream as I look out my window and see the Hollywood sign,” she said.
Her evenings are filled with concerts from the industry's biggest stars, which she watches from the owner's suite, in addition to reservations at some of LA's trendiest restaurants.
She also pumps thousands and thousands of dollars into her appearance in the form of personal training, private gym memberships, working with a stunt trainer twice a week, and expensive hair treatments and wigs to keep her brown locks long and healthy.
She's also investing in what she hopes will one day be an acting career: She sees a private acting coach twice a week.
Boonstra pays an ungodly amount of money to keep her body in top shape. She trains seven times a week and on some days twice
“I feel like I'm living the dream looking out my window and seeing the Hollywood sign,” she said of her Hollywood high-rise apartment
Before her reality TV launch, Lawrence was a bartender who had “done some modeling work,” which she said she didn't enjoy
Desiree Schlotz, 26, from the Midwest, said she joined OnlyFans early but didn't really find success on the site until she relaunched her profile in 2020
Carly Sutherland Lawrence, an LA transplant from Canada, appeared in an early season of the Netflix COVID hit “Too Hot to Handle” before transitioning to full-time adult content creator.
Before her reality TV launch, she was a bartender who had “done some modeling,” which she said she didn't enjoy.
Just before she started filming the show – in which the participants spend very little time fully clothed – her manager advised her to create an OnlyFans to close business deals.
Lawrence, a blonde bombshell, who has 1.1 million Instagram, currently lives in a $6,000-a-month two-bedroom apartment in West Hollywood.
She once lived in a house in the Valley, but when it was robbed and she lost, among other things, her brand new Christian Dior saddle bag, she decided a high-rise was the safest option. She now says she won't live in a house outside a gated community.
'I am saving.'
Like Boonstra, Lawrence, 26, says Catch is one of her favorite LA restaurants — a lounge-y spot with locations in Las Vegas, New York and Aspen.
But when it comes to her other spending habits, despite bringing in a dollar amount that puts her firmly in the “one percent,” she tries to be more cautious.
For her groceries, “I don't buy organic,” she said. 'I will be honest. I could never justify going somewhere like Erewhon.”
For her workouts, she pays $36 for pilates three times a week and works out at the gym in her building. She said she used to have a personal trainer, “but it was just too expensive.”
'I live in my head like I'm broke. That's what makes me save money. If I live lavishly, I spend all my money. “I have such an addictive personality, I will spend all my money,” she explained.
She also treats herself to a weekly massage and maintains her mental health with regular therapy sessions.
Every now and then she lands in Vegas for a night of high roller playing.
'I get free rooms because I spend so much on gambling. If I go, I'll spend at least $5,000 in one night.”
As for diversifying her income streams, Lawrence hopes her $50,000 investment in a perfume company she's starting will pay off.
The signature scent she has developed is 'a vanilla, sexy, woody perfume.'
It's made in America and fulfills her current goal of “making something that's mine.”
While she may have the money to do so, Lawrence prefers to safeguard her income by spending less on things she doesn't think she needs – although she sometimes flies to Vegas for a night of gambling.
Now she's launching a signature perfume, which she hopes will eventually pay off
Desiree Schlotz, 26, from the Midwest, said she joined OnlyFans early but didn't really find success on the site until she relaunched her profile in 2020.
When she came to LA as an aspiring model, she found it was harder to find a stable job than in Minnesota.
She worked a minimum wage job at Sephora until her online career took off.
Now the seven-figure earner with a penchant for travel has a three-bathroom apartment on the border of Beverly Hills.
“Three bathrooms is quite a lot, but I wanted to splurge” after her previous cramped living situation.
The generous monthly package of $6,000 per month has sparked her love for interior design – an interest she wouldn't have been able to pursue without her OnlyFans income.
Like Lawrence, Schlotz is saving to buy a house. Her family, she said, are “big farmers,” so she would like something with “a huge backyard” and room for several dogs.
Her current digs aren't that bad, though, and neither is her ride.
“When I first started making real money with Only Fans, I bought a 2020 BMW 3 Series. I recently traded it in for a 2023 BMW X3,” she said.
She also describes herself as a “basic bitch,” who “often goes to Erewhon.”
The quality of food at the comically expensive supermarket is second to none, she said.
Unlike Lawrence, she said, “I didn't really start to understand this whole organic thing until I moved to LA.”
Schlotz is a travel fanatic, so much so that despite her impressive earnings, her accountant has told her to cool off on the jet setting
Her training regimen is also costly, but not as much as Boonstra's
Her training regimen is also costly, but not as much as Boonstra's.
Her extra expenses come in the form of expensive skin care regimens that require maintenance, Botox, facials and the like.
She has also invested in her swimwear brand Celestial Swim, pumping in $200,000. She is also the face of the brand, which she hopes will take off in a few years.
'I remember writing in my diary: 'I'm going to be a millionaire, I'm going to be a CEO.' To actually see that happen is crazy to me and still mind-boggling,” she said.