Kmart Australia launches exact dupe of viral $110 ‘cool guy’ men’s t-shirt for $12

Kmart Australia shoppers are left stunned after discovering a $12 dupe for a popular fashion T-shirt.

The Oversized Striped T-Shirt ($12) features orange, gray and navy stripes on a light brown base.

It’s compared to No Excess’ Multi-Striped Crew Neck T-Shirt ($109.95), which has a similar print.

Men have been fueling the ‘cool guy’ trend online ahead of summer, wearing an oversized T-shirt, sunglasses and loose-fitting jeans.

Kmart has recently been praised for its high-quality ‘dupes’ of designer goods, as shoppers on a budget can also discover fashion trends.

From a £35 dress set to fly off the shelves this summer, to a £15 dupe of a £9,900 Balenciaga handbag, shoppers are ‘obsessed’ with Kmart’s latest collections.

One man previously told how Kmart helped him completely replace his wardrobe for $150 – and thousands have shared their own success stories from the budget retailer.

“I got a $150 voucher for Christmas and desperately needed clothes because I was beating them to death,” he said in a post on Reddit. “Shout out to Kmart, the cost of living crisis killer.”

Kmart's shirt has been compared to No Excess' multi-striped crew neck tee ($109.95) [pictured]

Kmart Australia shoppers are stunned to discover a $12 dupe for a fashion T-shirt

‘I found I could get five to six items from most retailers, but by choosing Kmart I could get more than double that. They are all comfortable and not entirely without style.’

He ended up buying thirteen items of clothing: six T-shirts, two vests, two pairs of shorts, one pair of pants, a short-sleeved shirt and a hat.

Several others also swear by Kmart’s clothing.

“Kmart has some good stuff at reasonable prices, and I’m usually happy with the quality.” The $5 men’s T-shirts were a godsend,” one person said.

“I buy my $7 jeans there and they are super comfortable,” wrote another.

‘It’s great to buy children’s clothes! My daughter starts daycare soon, I bought her several outfits for $30 so if she gets paint on them or if they rip it won’t matter. The shirts cost $3.50 each,” one mother said.

“I can’t count how many times I’ve bought expensive shirts and pants and they’re so thin they won’t last a year – while my Kmart clothes from five years ago are still good,” said one man.

“I had a pair of $12 black work pants that lasted me eight years. I was so sad when it finally fell apart last year,” another added.