Kim Kardashian makes subtle jab at Jimmy Fallon’s Beats headphones as she releases her own version of the Dr. Dre collab
Kim Kardashian humorously took aim at Jimmy Fallon during their playful battle over the Beats headphones.
Both celebrities are currently engaged in a friendly rivalry as they launch a new headphone line in collaboration with Beats Electronics, the brand founded in 2006 by Dr. Dre and Jimmy Iovine.
In preparation for the launch, the host gifted Kim a pair of Beats headphones and her reaction — especially to the mustard yellow color — was pretty dramatic.
Go to her Instagram storiesThe 43-year-old reality star shared photos of the headphones being delivered, featuring a hint of subtle shading.
“I just got a box of Beats by Jim, Jimmy Fallon,” Kim said in the clip, laughing. “Ummm what is this color? It’s… I’m a little confused. Did they send me the wrong one?”
Kim Kardashian humorously took aim at Jimmy Fallon during their playful battle over Beats headphones
Both celebrities are currently engaged in a friendly rivalry as they launch new headphone lines in partnership with Beats Electronics, the brand founded in 2006 by Dr. Dre and Jimmy Iovine.
Beats by Kim comes in three of her signature neutral shades.
The playful jibe continued throughout her social media post, as she laughed while reading out a note from the former Saturday Night Live star.
Kim read aloud: “I’m so excited to share my Beats Studio Pro headphone collaboration prototype with you all. And as for the color, I’m excited to call it Mustard Yellow, inspired by my love for hot dogs.”
She then added sarcastically, “Um, I’m so proud of you Jimmy. I mean, I wouldn’t wear this.
“Stay true to yourself, man, authentic.”
On Tuesday, Beats by Dre released a commercial announcing the ultimate showdown between Kim and Jimmy.
The ad opens with Jimmy, 49, walking into Beats headquarters and an assistant telling him that her dad is “such a fan” of his. Meanwhile, Kim stands on the staff computer screen wearing Beats headphones.
Her hilarious new ad comes as Kim continues to take her acting career to new heights after receiving rave reviews for her role in Ryan Murphy’s American Horror Story.
The 43-year-old reality star shared photos of the headphones’ delivery on her Instagram Stories, with a hint of subtle shading.
“I just got a box of Beats by Jim, Jimmy Fallon,” Kim said in the clip, laughing. “Ummm what is this color? It’s… I’m a little confused. Did they send me the wrong one?”
The playful quip continued in the social media post, as she laughed while reading a note from the former Saturday Night Live star
As they walk through the office, Jimmy says to the assistant, “I’ve always wanted my own beats and today is finally the day.
The assistant led him to the waiting room and Jimmy saw a sign for a focus group that read, “Focus Group Beats X Kim Beats X Jim.”
Jimmy looks into the room and sees Kim’s ad and collection on the screen as the focus group watches.
He seems shocked when he sees Kim’s stunning Beats ad, in which she swings her hair forward as she gazes seductively into the camera.
Kim wears a cropped white T-shirt as she poses sideways for the ad, wearing taupe Beats headphones.
In the ad, she poses like a whirlwind as a wind machine blows her hair around, later holding a cream-colored pair and a chocolate-brown pair in her hands.
The ad ended with the caption “beats x kim” as she smiled at the camera.
On Tuesday, Beats by Dre released a commercial hinting at the ultimate showdown between Kim and Jimmy
He looks shocked when he sees Kim’s stunning Beats ad, in which she flips her hair up as she looks seductively at the camera
Kim wears a cropped white T-shirt as she poses sideways for the ad, wearing taupe Beats headphones.
She poses like a storm as a wind machine blows her hair around in the ad, later finishing with her hands holding a cream-colored pair and a chocolate-brown pair
A woman leading the focus group then says, “So let’s go to Jimmy’s,” as she clicks to begin.
Jimmy’s advert sees the presenter wearing a mustard yellow tracksuit with black accents, which perfectly matches his mustard yellow Beats headphones.
He stands on a stage with a red chair and a red microphone, wearing yellow and black sunglasses.
The cheesy ad showed him posing and moving around with his headphones on, whispering “spicy.”
Jimmy grinned from ear to ear as he looked at his own ad.
Both ads were then shown on screen, with the focus group leaders told that they could only continue with one set of headphones on: beats by Kim or beats by Jim.
One focus group member said, “Kims are beautiful,” and another focus group member said, “Jimmys are gross.”
The first focus member added: ‘Beats by Kim look amazing. I haven’t felt this happy in years.’
Jimmy looked confused when he heard the feedback.
The lead singer said, “All that through these headphones. Fantastic.”
The second member of the focus group said, “Why would anyone consciously choose Jimmy’s when Kim’s exists?
He is seen on a stage with a red chair and a red microphone while wearing yellow and black sunglasses
The second focus member asked what color the headphones he had chosen were, to which the leads replied, “mustard yellow.”
One of the focus members asks if it’s about the sauce, to which one of the leads replies, “Jimmy’s a big fan of hot dogs, so he wanted to pay homage to that.”
The second focus member joked, “Looks like my husband needs to stop eating hot dogs,” to which everyone burst out laughing.
Jimmy runs in and asks them, ‘Sorry – I’m going against Kim Kardashian? That’s not fair. Hers are sleek, they’re chic. They’re…’
We hear Kim finish his sentence and say, “iconic.”
Kim was in the room the entire time, turning her swivel chair to reveal her presence.
She finished her sentence: “… is the word you’re looking for.”
Kim looked stunning in a gray and white pinstripe suit.
Jimmy says nervously, “Hi Kim,” as she walks over to him.
She stands before him as the focus group watches.
He whispers to her, “What are you doing here? Don’t you have 30 jobs?”
She walks even closer to him and says, “Soon to be 31.”
The screen goes black and it says Kim vs Jim. There can only be one. It goes back to them in the boardroom, with Jimmy telling her “May the best man win,” as he extends his hand to shake hers.
Jimmy runs in and asks them, ‘Sorry – I’m going against Kim Kardashian? That’s not fair. Hers are sleek, they’re chic. They’re…’
Kim’s voice can be heard as he finishes his sentence and says “iconic”
She stands before him as the focus group and leads the guard
She doesn’t raise her hand to shake his as she tells him, “Thank you, I will.”
He clenches his fist as she looks at him, then the screen goes black again, showing only the Beats brand.
Kim recently played the role of Siobhan Corbyn in American Horror Story, a role that was praised by critics.
She is currently working on the production of The 5th Wheel, in which she will also play the lead role.