Kate Ferdinand was her own best advocate as she modeled her new affordable range of activewear for Tesco’s F&F department.
The former TOWIE star, 32, showcased the new range, which includes a selection of pastel and neutral toned pieces perfect for sports and leisure.
Following the success of her first drop, which launched in December, Kate has teamed up with the supermarket retailer again.
Kate designed an all-black set, consisting of a crew neck sports bra and matching leggings, which highlighted her phenomenal figure.
In another photo, Kate showed off an animal print two-piece, consisting of a high-neck crop top and leggings in the same print.
Kate Ferdinand was her own best advocate when she modeled her new affordable range of activewear for Tesco’s F&F department
The former TOWIE star, 32, showcased the new range, which includes a selection of pastel and neutral toned pieces perfect for sports and leisure
The range will be launched in two halves, with the first half launching in supermarkets on April 9 and the second later in the month on April 22.
Kate’s range at Tesco comes shortly after Zara McDermott also announced her partnership with F&F as she launched her brand Rise.
Abbey Clancy has also previously signed a lucrative deal with and modeled for the retailer, including a chic fall collection last year.
She has already signed a lucrative deal with Tesco’s F&F, following in the footsteps of Kate Ferdinand and Abbey Clancy, who also model for the retailer.
Speaking about the line, Kate said: ‘This is the perfect collection for someone on the go, whether they’re a mum or just someone with a busy lifestyle. We have everything from your gym clothes to your comfortable training pants.
‘Because I’m with the kids so much, those are the things I wear most every day. I literally couldn’t live without leggings and a hoodie. And the quality is honestly just incredible – I think people will be quite shocked when they see how good it is.”
In February, Kate and her husband Rio Ferdinand looked every bit the doting parents when they visited their local Tesco to check out its new range.
In February, Kate and her husband Rio Ferdinand looked at every inch of the doting parents as they visited their local Tesco to see its new range
In the new Instagram clip, Kate and Rio were seen cuddling son Cree while wearing matching tracksuits from the unisex collection
She wrote: ‘It’s a family affair. The best feeling seeing the family in my @fandfclothing tracksuits. Cree says mom made this for me
Kate, who welcomed daughter Shae last July, had just launched a new sportswear division with Tesco clothing line F&F.
Kate is also mother to three-year-old son Cree and stepmother to Rio’s children Lorenz, 17, Tate, 15, and Tia, 12. Rio’s late wife Rebecca Ellison sadly died in 2015 from breast cancer.
In the Instagram clip, Kate and Rio were seen cuddling son Cree while wearing matching tracksuits from the unisex collection.
She wrote: ‘It’s a family affair. The best feeling seeing the family in my @fandfclothing tracksuits. Cree says mom made this for me
Kate looked typically stylish in a beige hoodie and sweatpants, teamed with a faux sheepskin vest.
Meanwhile, Rio cut a casual figure in an all-black tracksuit as he held Cree, who wore the same outfit, in his arms.
Kate’s F&F Active collection is available at most Tesco stores in sizes 6-22.
After being announced as F&F’s new brand ambassador, she said: ‘I’m so excited to be joining F&F as their new brand ambassador and the activewear launch couldn’t be more perfect for me!
‘I wear sportswear wherever I go, whether it’s for training or just for everyday family life.’
The first half of Kate’s collection with F&F will launch in stores on April 9 and the second half will be released on April 22