Jennifer Lopez has visited the past for her latest project.
The 54-year-old songbird has recreated her Jenny From The Block video from over 20 years ago, in which she showed off her toned body.
The star looks just as amazing in her 50s as she once again showed off her toned tummy and ripped abs in a denim outfit with a brown bra top on top of cars in traffic to remind fans of the old JLo.
She has been promoting her new This Is Me… Now album, which is a sequel to This Is Me… When she was engaged to Ben Affleck but broke up shortly after; the two are now married.
And for this new clip she promoted a collaboration with Dolby.
Jennifer Lopez has visited the past for her latest project
The 54-year-old songbird has recreated her Jenny From The Block video from 20 years ago, in which she showed off her toned body
Jenny from the Block from 2002 was about Lopez’s desire to remain true to her roots in The Bronx, despite her fame and fortune.
Dolby teamed up with Lopez to celebrate her upcoming album in Dolby Atmos with her new single Can’t Get Enough, which kicks off with this new commercial.
This weekend she kicked off the latest part of the global brand campaign ‘Love More in Dolby’.
Lopez stars in the commercial celebrating her new single “Can’t Get Enough” from This is Me…Now, out worldwide on Friday, February 16, and her first studio album in a decade.
Fans who want to connect on a deeper, more emotional level with Lopez and her powerful story can experience “Can’t Get Enough” today in Dolby Atmos, streaming on Apple Music and other services where available.
This is Me…Now will also be available in Dolby Atmos.
“So many intricate details went into the making of This is Me…Now to create an emotional journey for my fans,” said Jennifer.
“When I first heard the album in Dolby Atmos, I was blown away because it really lets each of these individual notes shine through so the artist can hear exactly what they’ve created.”
The star looks just as amazing in her 50s as she was once again seen showing off her toned stomach and ripped abs in a denim outfit with a brown bra top on top of cars in traffic to remind fans of the old JLo.
She is promoting her new This Is Me… Now album, which is a sequel to This Is Me… Then
When she was engaged to Ben Affleck but broke up shortly after; the two are now married. And for this new clip she promoted a collaboration with Dolby
Dolby teamed up with Lopez to celebrate her upcoming album in Dolby Atmos with her new single Can’t Get Enough, which kicks off with this new commercial. This weekend she kicked off the latest part of the global brand campaign ‘Love More in Dolby’
She added: “This is Me…Now is an emotional and truthful album and a cinematic experience.
“When you hear it in Dolby Atmos, you feel the full emotion of the heart and soul that went into this new record.”
“Jennifer Lopez has a beautiful gift for storytelling, and we’re thrilled that Dolby Atmos will help fans connect on an even deeper level with This is Me…Now,” said Todd Pendleton, Senior Vice President and Chief Marketing Officer of Dolby Laboratories. ‘Dolby Atmos captures the raw emotion of this story exactly as Jennifer intended. Fans will feel like they are right there in the studio with her as they rediscover her music in a whole new way.”
Directed by Grammy®-nominated music video director and filmmaker Colin Tilley, the piece explores how Dolby Atmos can transform an everyday moment, such as sitting in traffic, into an instant atmosphere. Whether fans are in love with Jennifer Lopez’s new song or want to reunite with a favorite album, Dolby Atmos embraces audiences in a world of rich sound.
This was Jenny from her old video where she was wearing a tank top
She lifted the top to show off her toned stomach, which wasn’t done much back then but is done all the time now
“When I first heard the album in Dolby Atmos, I was blown away because it really lets each of these individual notes shine through so the artist can hear exactly what he created,” Lopez said
The commercial follows the premiere of Dolby’s ‘Love More in Dolby’ campaign, which launched in November 2023 with the debut of a short concert vignette starring Ed Sheeran.
Dolby Atmos is a completely new way to create and experience music that delivers artistic expression at its full capacity, creating a deeper connection between artists and their fans.
Music in Dolby Atmos goes beyond the ordinary listening experience by immersing you in the song and revealing details with unparalleled clarity and depth. Whether it’s hearing the layers of instruments moving around, catching the subtle breath a singer takes between lyrics, or being enveloped by a wave of melodies, nothing compares to hearing music in Dolby Atmos.