Jackie ‘O’ Henderson sparks concern she has called time on her Besties business venture as she shares poignant farewell post

Jackie ‘O’ Henderson has caused a stir after ending her Besties business.

The 49-year-old radio presenter and her best friend and business partner Gemma O’Neill founded the company last year to organise exclusive events and private holidays.

However, the duo have caused confusion among fans by announcing that they are ending their side hustle, sharing a farewell message during their European vacation.

Jackie posted some touching words on Besties’ official Instagram page about “new beginnings” and thanked her fans “for being a part of our journey.”

Although the post only referred to the end of their European trip, it caused confusion about the future of their company, as they wrote that their trip was “coming to an end.”

Alongside a video of the two of them dancing, they wrote: ‘As our unforgettable journey comes to an end, we are so grateful for each other and the incredible Besties community.

‘From London to Mykonos, from Glastonbury to the South of France, this girls’ trip was a true celebration of friendship.

‘No rituals or tarot cards this time, just pure joy and inner peace. Endless dancing and laughter are memories we will cherish forever.

‘This journey was a major breakthrough for us, as we finally found the inner peace we had been searching for for years. We learned to trust our intuition and embrace the present moment.

‘Thank you, Besties, for being a part of our journey. Here’s to friendship, new beginnings, and endless possibilities!’

The post caused confusion in the comments, as some fans misunderstood it and thought it was about the company as a whole.

They immediately sent enthusiastic messages of support for the company Besties, despite the fact that the post only referred to the end of their European trip.

One fan wrote in the past tense, “I loved following your journey,” while another said, “It was so much fun to watch.”

The 49-year-old radio presenter and her best friend and business partner Gemma O’Neill started the company last year to organise exclusive events and private holidays for selected fans.

But the duo sparked confusion that they would be ending their side hustle when they shared a farewell message marking the end of their European vacation – with the wording leaving fans confused

“I’ve loved following your adventures, what an incredible journey,” added a third.

Daily Mail Australia has reached out to Besties for comment.

Jackie and Gemma have been travelling around Europe for almost a month now, spending some time in Europe before flying to Mykonos in Greece.

They then travelled to France to attend the wedding of Alexander Porter – whose family owns Australian condom brand Four Seasons – and his partner Chris Ledlin.

The best friends are about to travel Down Under again, after moving their event and vacation plans to Europe, where they have been busy sightseeing and partying.

Jackie started her Besties business with Gemma last year, saying it ‘celebrates the most important relationship in your life: your best friend’.

Besties is an events company that sells experiences for ‘best friends’ to create memories together, while in October they also launched a line of branded clothing

It is an events company that sells experiences for ‘best friends’ to create memories together. In October, they also launched a branded clothing line.

Gemma recently denied that the couple lost money at their Besties event, which was hosted by Gwyneth Paltrow in October.

For her speech, the famous Hollywood actress and founder of Goop flew to Sydney for a one-off appearance.

Although the event, held at the ICC theatre, was a Hollywood drawcard, it was only half full, but Gemma insisted this was intentional.

“Look, we’re not professional events people and we’re just getting started in this game, but we’re very proud that we wanted to do it and give it a try,” she told The Daily Telegraph at the time.

Gemma recently denied the couple lost money on their Besties event hosted by Gwyneth Paltrow in October, as she gave an insight into their business venture

“The ICC is the only venue that had more than 2,000 seats. You can book it at full or half capacity. We booked at half capacity and sold just under 4,000 seats.”

Gwyneth’s fee was estimated at between $150,000 and $500,000. Tickets for the event started at $100 and went up to $2,500 for VIP access.

She also denied that a four-day trip to Kokomo Island in December, organised by Besties, had received little response, or that a second trip to Fiji, planned for September this year, had been cancelled due to a lack of interest.

She claimed that a three-day trip to Southern Highlands planned for March was sold out.