Gwyneth Paltrow puts on a leggy display while modeling winter gear for her brand Goop

Gwyneth Paltrow took to her company’s Instagram on Sunday to model new winter items.

The Shakespeare in Love actress, 50, looked radiant as she posed in a cream sweater for Goop, her lifestyle and beauty brand after her company lost £1.4m in revenue at its London store.

She sat cross-legged against an orange backdrop as she smiled at the camera in the sweater and a pair of sherpa slippers.

Classic beauty: Gwyneth Paltrow looked comfortable and stunning while modeling for her wellness brand Goop

The blonde beauty rocked a pair of wrinkled white socks with her slippers and a pair of white shorts.

One pose she opted for was placing her head on her hand and raising her knee to support her elbow while smiling softly at the camera.

She also added a photo of her hair smoothed down as she turned to flaunt the back of the sweater.

The particular sweater that she modeled is in the goop website under the Heddi Tipped Round-Sleeve Sweater and sells for $595.

Cozy: The 50-year-old actress wore a cream sweater from her winter collection teamed with sherpa slippers and white shorts

Cozy: The 50-year-old actress wore a cream sweater from her winter collection teamed with sherpa slippers and white shorts

Blonde beauty: The Iron Man actress stepped away from the cameras to show off the back of the Heddi tipped round-sleeved sweater that retails for $595

Blonde beauty: The Iron Man actress stepped away from the cameras to show off the back of the Heddi tipped round-sleeved sweater that retails for $595

One of Gwyneth’s wellness brand stores, which started in 2008 as a weekly newsletter, closed its doors for good on Sunday.

Goop became famous for offbeat products like psychic vampire repellent spray, sex powder, and the notorious vagina-scented candle.

Since then, it has become an internationally recognized brand, with the Hollywood actress opening her first UK store in London’s affluent Notting Hill in 2019.

Soon after, the store was forced to close due to the coronavirus pandemic in 2020.

Entrepreneur: The beauty had to permanently close Goop's London branch recently  It has been temporarily closed since the coronavirus pandemic in 2020.

Entrepreneur: The beauty had to permanently close Goop’s London branch recently It has been temporarily closed since the coronavirus pandemic in 2020.

Loss: The store fell into the red in the UK, losing £1.4m in revenue

Loss: The store fell into the red in the UK, losing £1.4m in revenue

Since then, it has remained closed, suffering a substantial loss of profit in the process.

Several weeks ago, it was reported that the company had plunged into the red in the UK, losing £1.4m in revenue, it reported. Mirror.

While the brand’s UK store is permanently closed, Goop continues to sell its products in stores in the United States, Canada and France.

speaking to the hollywood reporter In 2017, the Iron Man actress challenged critics of the brand, admitting that her celebrity status helped her success.

Goop girl: The Emma star started the company in 2008 as a weekly newsletter and later became famous for offbeat products like psychic vampire repellent spray, sex powder, and the notorious vagina-scented candle;  seen at Goop Lab special screening in 2020

Goop girl: The Emma star started the company in 2008 as a weekly newsletter and later became famous for offbeat products like psychic vampire repellent spray, sex powder, and the notorious vagina-scented candle; seen at Goop Lab special screening in 2020

Staying healthy: Before it closed, the Hollywood actress opened the UK's first store in London's affluent Notting Hill in 2019.

Staying healthy: Before it closed, the Hollywood actress opened the UK’s first store in London’s affluent Notting Hill in 2019.

She said: ‘I’m interested in criticism based on facts, not projections. If you want to fuck me, bring your A game.

‘I don’t know many young entrepreneurs who can call [Disney CEO] Bob Iger, [Facebook COO] Sheryl Sandberg, or [Airbnb founder] Brian Chesky, and you are so kind as to spare a bit of your day to help me.’

Gwyneth went on to say, “So in that sense, my celebrity has been a huge asset.”

With style: Goop continues to sell its products in stores in the United States, Canada and France

With style: Goop continues to sell its products in stores in the United States, Canada and France