- Taylor Swift has brought her huge audience of fans to the NFL
- And Mark Cuban would like to see a similar effect in basketball
- DailyMail.com provides all the latest international sports news
Taylor Swift is adding even more attention to the NFL, and Mark Cuban would like to see her do the same with the NBA.
Sunday’s Chiefs-Bears game, which she attended to watch her new boyfriend Travis Kelce, was the most watched game of the weekend with 24.3 million viewers.
Sales of Kelce’s sweater have also increased by a whopping 400 percent.
And Cuban, the owner of the Dallas Mavericks, joked Thursday that the pop star should date one of the “good-looking, young players on his team.”
“Taylor, there’s a lot of guys in the NBA that I’d like to introduce you to,” he said. TMZ.
Taylor Swift was spotted at Arrowhead Stadium with Travis’ mom Donna last weekend
Mark Cuban joked that he would like to see Taylor Swift date one of his Mavericks players
“The Mavs have a bunch of single guys. Call me!’
“Literally in every city she takes her tours to, you see the economy taking a hit,” he added. “The NFL must love this.”
While some have speculated that Kelce and Swift’s relationship could be some kind of marketing or PR stunt, Cuban has strongly pushed back on that idea.
“Taylor Swift doesn’t need any marketing programs,” he said.
“The only person in the world who doesn’t have to do this for marketing is Taylor Swift.”
Colin Cowherd offered a more cynical take on “The Herd” this week.
“I usually don’t like things like this, and I feel like they’re fooling all of us, but the relationship between Travis Kelce and Taylor Swift is potentially fantastic,” Cowherd told his audience.
Swift and Travis Kelce were spotted together for the first time on Sunday as they left Arrowhead
Kelce totaled 69 yards and a touchdown as Swift cheered him on from box seats on Sunday
“I feel like the Kelce’s are really good with social media, his brand is exploding and he’s in about six commercials now.”
Either way, the relationship is creating a huge buzz.
The Chiefs’ win over the Bears also ranked first in the ratings for women 12 to 49, with many speculating that number was made up largely of “Swifties.”
Swift will reportedly watch Kelce again this weekend as the Chiefs visit the Jets.