Forget AI fitness coaches – 2025 trends show personal training could make a comeback thanks to this pandemic relic


  • New research has revealed the top fitness trends as we head into 2025
  • Between July and September last year, there was a 414% increase in searches for remote personal training
  • Other big winners include Hyrox and the viral 30-30-30 TikTok challenge

A new survey of the biggest fitness trends to expect in 2025 has shown a staggering increase in searches for remote personal training, as well as popular new fitness trends like Hyrox and the viral TikTok 30-30-30 challenge.

Data collected by British fitness company PureGym analyzed Google search interest for more than 200 fitness trends, comparing interest between July-September 2023 versus July-September 2024.

While you might have expected AI, smart technology and biohacking to be the buzzwords of 2024 and beyond, the biggest interest is in good old-fashioned personal training, buoyed by a relic of the pandemic: the humble Zoom call.

Can a remote connection save personal training?

Push is an AI-powered fitness app that has eroded the dependence on face-to-face personal training. (Image credit: Future/PUSH)

Looking at the rapidly changing technology and fitness landscape, it’s hard not to imagine that 2025 could be the year that sees a flood of AI-powered apps, smart rings and biohacking that could make the personal trainer obsolete. to make.

Why would the average person spend money on expensive hourly training when they can rely on apps and algorithms? The best fitness apps, like PUSH, can use AI to provide progressive overload tracking and rounded fitness plans to help you build muscle and burn calories.

Perhaps the power of remote technology could remove the physical barriers of in-person training, such as travel costs or the required access to an expensive gym. It makes training more flexible and means trainers can work with anyone in the world, not just the catchment area of ​​their local gym. It could be an obvious and easy solution as personal trainers try to keep up in a world increasingly driven by personal technology and algorithms.

As mentioned, the other big emerging trends seem to be Hyrox, the popular fitness competition that combines running and functional training, as well as the 30-30-30 TikTok trend. The latter is the hilariously simple (yet effective) art of consuming 30 grams of protein within 30 minutes of waking up, before embarking on 30 minutes of low-intensity exercise, a method first recommended in the book The Four Hour Body from 2010.

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