EXCLUSIVE: Damon Dash and Rachel Roy’s daughter Ava Dash, 23, shines in BCBG campaign as she talks diet, 12-3-30 workout and her ‘encouraging’ mom

Roc-A-Fella founder Damon Dash and fashion designer Rachel Roy have a beautiful daughter named Ava Dash who has become a rising star in the modeling world.

This week she debuted as the new face of the BCBG Holiday Collection in images shared exclusively with DailyMail.com.

The runway siren was seen in a cream crop top and matching skirt that made the most of her tiny waist and toned abs. Ava was also seen in a cobalt blue one-arm mini dress and then a cherry red satin dress with rhinestone straps.

The 23-year-old up-and-coming model spoke exclusively to DailyMail.com about her first major campaign and how she stays in such great shape.

‘I am so happy with this campaign! It felt especially special to work with BCBG on my first major campaign out of college, as my mother’s first job out of college was as a sales associate at BCBG!” she told DailyMail.com.

A 10: Damon Dash and Rachel Roy have a beautiful daughter named Ava Dash who has become a rising star in the modeling world

Chilled out: This week she debuted as the new face of the BCBG Holiday collection in images shared exclusively with DailyMail.com.  The runway siren was seen in a cream crop top and matching skirt that made the most of her tiny waist and toned abs

Chilled out: This week she debuted as the new face of the BCBG Holiday collection in images shared exclusively with DailyMail.com. The runway siren was seen in a cream crop top and matching skirt that made the most of her tiny waist and toned abs

“Plus, it was such a pleasure to work with the amazing team to create these comfortable, sexy and effortless holiday looks.”

Her mother Rachel, a clothing designer and close friends with Kim Kardashian, was a role model for Ava.

‘My mother instilled in me a sense of self-love and self-worth from a very young age. In an industry where self-esteem can be tested, she has helped me maintain a strong sense of self. Her advice has been invaluable and has encouraged me to always remain strong and kind,” she noted.

However, she is not new to being in the spotlight as both her parents are famous; After all, dad Damon worked with Jay-Z and he and Beyonce were always there.

“Growing up, I always enjoyed being in front of the camera and having an audience,” she says.

‘I started modeling for my parents’ brand, Rocawear, when I was four or five.

‘I loved music in high school, singing and playing piano at the Professional Preforming Arts School in New York.

‘It was always a dream of mine to have a career where I could express myself creatively. Currently I am focusing on modeling, but I am also open to the endless possibilities the future can bring.

“Tomorrow I could write, star or even direct a show for my father’s television network, America Now. You never know.’

Blue mood: Ava was also seen in a cobalt blue one-arm mini dress and white heels

Blue mood: Ava was also seen in a cobalt blue one-arm mini dress and white heels

1699549878 812 EXCLUSIVE Damon Dash and Rachel Roys daughter Ava Dash 23

She also talked about staying healthy and looking her best on camera.

“Maintaining my fitness has a lot to do with my pescatarian diet, but it’s about more than just what I eat—it’s about taking care of my whole self,” she noted.

“That means making sure I get enough sleep, choosing foods that make me proud of what I put into my body, setting goals by journaling for the month, week and year, and having a consistent skincare routine.”

‘I’m absolutely obsessed with my mother’s new Ayurvedic skincare line, Ancient India. When I use her products I get a hydrated, natural glow, which makes me feel more confident in my skin.’

And she loves a good sweat session.

“My favorite workout is the ’12-3-30′ routine on the treadmill because it allows me to carve out 30 minutes for myself and gives me a sense of accomplishment every day.”

The 12-3-30 workout was created by YouTuber Lauren Giraldo. It consists of setting a treadmill at a 12% incline and walking at a speed of five kilometers per hour for 30 minutes.

‘I also like pilates because it’s fun and I always leave feeling strong and sexy. Moreover, you can wear the nicest sets for this type of training.’

Red-y to shine: And then in a cherry red satin dress with rhinestone straps and matching shoes

Red-y to shine: And then in a cherry red satin dress with rhinestone straps and matching shoes

Chat: The 23-year-old aspiring model spoke exclusively to DailyMail.com about her first major campaign and how she stays in such great shape

Chat: The 23-year-old aspiring model spoke exclusively to DailyMail.com about her first major campaign and how she stays in such great shape

Good look: 'I am so happy with this campaign!  It felt especially special to work with BCBG on my first major campaign out of college, as my mother's first job out of college was as a sales associate at BCBG!”  she told DailyMail.com

Good look: ‘I am so happy with this campaign! It felt especially special to work with BCBG on my first major campaign out of college, as my mother’s first job out of college was as a sales associate at BCBG!” she told DailyMail.com

She has two siblings: Boogie Dash and Lucky Dash.

This week, BCBGMAXAZRIA introduced model and philanthropist Dash as a brand ambassador for its Holiday 2023 campaign.

Ava Dash “is celebrated not only for her family ties, but also for her own impressive achievements, including campaigns with other major fashion and lifestyle brands,” according to a press release.

‘For BCBGMAXAZRIA’s Holiday 2023 campaign, Ava brings a fresh elegance to the table, showcasing the latest occasion styles from the brand’s Holiday 2023 collection.

‘This collection seamlessly combines contemporary sophistication with timeless charm, offering a versatile range of styles that inspire clothing for the upcoming holidays with an air of elegance and accessible sophistication.’

The shoot is by Monica Baddar.

Ava Dash is represented by DT Model Management.