Dame Joan Collins, 90, looks as glamorous as ever as she is supported by husband Percy Gibson and celebrity friends at her memoir launch

Dame Joan Collins looked as glamorous as ever as she was supported by her husband Percy Gibson at the launch of her memoirs on Thursday.

The legendary actress, 90, celebrated the release of her fearless and revealing book, Behind The Shoulder Pads, with a host of famous friends.

While attending the event at private members club Apollo’s Muse in London, Joan posed for some fun photos with her new memoir.

In her typical Old Hollywood fashion, she opted for a chic black dress with an embroidered jacket, complete with shoulder pads.

Joan accessorized with a pair of chandelier earrings, glitzy bracelets and a matching necklace.

Dame Joan Collins, 90, looked as glamorous as ever as she was supported by her husband Percy Gibson at the launch of her memoirs on Thursday

Fun: The legendary actress celebrated the release of her fearless and revealing book, Behind The Shoulder Pads, with a host of famous friends

Fun: The legendary actress celebrated the release of her fearless and revealing book, Behind The Shoulder Pads, with a host of famous friends

Percy, 58, looked dapper in a navy blue satin twill suit with a white shirt and black patent leather shoes.

Elizabeth Hurley looked stunning as she attended her boyfriend Joan’s book launch with her son Damian, 21.

The model, 58, cut a stylish figure in a floral fitted dress with a plunging neckline that showed off her ample cleavage.

The young model followed in his mother’s footsteps and looked fashionable as he smoldered for the camera.

Damian wowed in a blue sweater with an embroidered woman’s face on the front and tight black leather pants.

The star made a statement with his outfit, which he teamed with a pair of black leather boots.

Meanwhile, his mother wore a pair of shiny gold heels and a black and gold belt to accessorize the look.

The pair attended the event to support Joan who was launching her new book Behind The Shoulder Pads.

Party: In her typical Old Hollywood fashion, she opted for a chic black dress with an embroidered jacket, complete with shoulder pads

Party: In her typical Old Hollywood fashion, she opted for a chic black dress with an embroidered jacket, complete with shoulder pads

Glam: Joan accessorised with a pair of chandelier earrings, glitzy bracelets and a matching necklace

Glam: Joan accessorised with a pair of chandelier earrings, glitzy bracelets and a matching necklace

Elegant: The star added a pair of mesh gloves and opted for a signature pink lipstick

Elegant: The star added a pair of mesh gloves and opted for a signature pink lipstick

Adoring: Elizabeth Hurley looked stunning as she attended her boyfriend Joan's book launch with her son Damian, 21

Adoring: Elizabeth Hurley looked stunning as she attended her boyfriend Joan’s book launch with her son Damian, 21

Success: The pair attended the event to support Joan at the launch of her new book

Success: The pair attended the event to support Joan at the launch of her new book

Gorgeous: The model cut a stylish figure in a floral dress with a plunging neckline as she showed off her ample cleavage

Gorgeous: The model cut a stylish figure in a floral dress with a plunging neckline as she showed off her ample cleavage

Fashion: Damian wowed in a blue sweater with an embroidered woman's face on the front and tight black leather pants

Fashion: Damian wowed in a blue sweater with an embroidered woman’s face on the front and tight black leather pants

Dream team: The three stars looked glamorous as they posed together in photos

Dream team: The three stars looked glamorous as they posed together in photos

Stunning: Elizabeth wore a pair of shiny gold heels and a black and gold belt to accessorize the look

Incredibly, the 58-year-old showed off her flawless beauty in snaps

Stunning: Elizabeth wore a pair of shiny gold heels and a black and gold belt to accessorize the look

Amazing: Dressed in a black off-shoulder dress, the 90-year-old looked sensational for the event

Amazing: Dressed in a black off-shoulder dress, the 90-year-old looked sensational for the event

Supportive: Damian beamed as he left the event with two copies of Joan's book in hand, which he enthusiastically held up

Supportive: Damian beamed as he left the event with two copies of Joan’s book in hand, which he enthusiastically held up

Siblings: Joan's brother Bill was also at the event

Siblings: Joan’s brother Bill was also at the event

Family: The duo had their picture taken with Percy

Family: The duo had their picture taken with Percy

In demand: Earlier this week, Joan took to her Instagram as she shared a clip among stacks of copies of her book as she personally signed them all

In demand: Earlier this week, Joan took to her Instagram as she shared a clip among stacks of copies of her book as she personally signed them all

All smiles: Christopher Biggins was also at the party

All smiles: Christopher Biggins was also at the party

Drizzle: Arriving at the event, Joan was protected from the rain by my staff member

Drizzle: Arriving at the event, Joan was protected from the rain by my staff member

The book takes readers on a journey from her early years as a young star in the golden age of Hollywood to the glamorous life of the Oscars in LA and charts Joan’s most memorable moments from her life.

Earlier this week, Joan shared on her Instagram a clip among stacks of copies of her book, personally signing each one.

“There it is, my signature,” the star said, pointing to the ink on the page, “which you get when you buy the book.”

Brave: David Downton looked smart in a velvet blazer and loose-fitting trousers

Brave: David Downton looked smart in a velvet blazer and loose-fitting trousers

Friends: Celia Walden (L) and Gabriela Peacock (R) provided chic displays at the launch

Friends: Celia Walden (L) and Gabriela Peacock (R) provided chic displays at the launch

Bash: Steve Simon and Blaine Trump also posed for a photo with Joan

Bash: Steve Simon and Blaine Trump also posed for a photo with Joan