Coleen Rooney signs first huge money deal after her jungle beauty secret was revealed during I’m A Celebrity

Coleen Rooney is set to make a big profit after her jungle beauty secret was revealed during her I’m A Celebrity stint.

The WAG looked sensational during her appearance on the ITV show and her glowing skin and glossy brunette locks were no coincidence as she reportedly took a supplement with her while out in the jungle.

Before heading Down Under, Coleen signed a mega deal with wellness brand Applied Nutrition and took the brand’s collagen capsules every day.

The wife of English icon Wayne Rooney will now launch her own product range in collaboration with the global brand in the new year.

A source said this The sun: ‘Coleen absolutely took the collagen capsules for hair, skin and nails every day in the jungle. She was always glowing, even after weeks of grueling trials, and there was a lot of buzz on social media about how great she looked.

“People say it’s because of the Applied Nutrition products they’ve been sneaking in and it’s caused a huge increase in interest for them.”

The £19.95 collagen-based capsules have been flying off the shelves since speculation about Coleen’s secret jungle routine began.

Recently valued at a whopping £350 million, Applied Nutrition is one of the world’s fastest growing brands in the wellness sector.

Coleen, who already has a stake in the company, is set to make a fortune from her investment, with her own product range hitting shelves in early 2025.

The source added: ‘This was the perfect time for Coleen to show the benefits of the products she will be promoting next year.

‘A huge PR campaign is planned around her work at Applied Nutrition. There was even a big TV commercial shot before she went into the jungle, and it will air on prime time TV early this year. Coleen’s collagen capsules will be what every woman wants.”

It comes after Coleen reportedly stands to make big money if she agrees to bring back her iconic TV show after 16 years off-screen.

ITV are said to be desperate to take over the WAG to host television shows after her successful stint on I’m A Celebrity, in which she finished second behind winner Danny Jones.

The broadcaster has offered her a big-money deal, which apparently includes Coleen’s comeback series Real Women.

The show, which originally aired on ITV2 in 2008, saw Coleen tasked with finding naturally beautiful women to be the faces of big brands.

A source said The sun: ‘ITV are keen to sign Coleen after the Jungle and have offered her a range of shows, including bringing back Coleen’s Real Women, which she enjoyed making.

‘They really want to snap her up before another big money deal tempts her away from ITV.’

Coleen has been tipped to become ‘ITV’s new golden girl’ after winning over a legion of fans during her time in the jungle.

The Sun also reported that she is being sought for slots on Loose Women and This Morning.

A source told the paper: ‘Coleen’s return to public life after the Wagatha Christie trial was carefully orchestrated – and it has more than paid off.

‘While in the jungle she was touted as ITV’s next Holly Willoughby and the offers are already pouring in. But there is one deal on the table that has really piqued her team’s interest.

‘Given Coleen’s love of the Loose Women show, the team are also looking to add her to their guest list, with a view to finding her something more permanent.’

Wayne Rooney’s wife said she felt ‘uneasy’ during her first few days on I’m A Celebrity… Get Me Out Of Here!

But she has now admitted that she initially thought she would be ‘too quiet’ to compete with all the big personalities.

She also revealed that she felt a little tense during her first few days at camp, but she emphasized that her fellow campmates soon made her feel more at ease.

Speaking to the Ny Breaking, Coleen said: ‘It didn’t come across in the editorial department at all, but those first few days were slightly, slightly awkward, maybe because of the personalities.

‘It wasn’t awkward. They made it comfortable. I just sat back and looked at the camp and thought, I was quieter than everyone else. That’s it.’

Coleen added: “You know what, I was just me and that’s what went in there.

‘The first week I just thought: I can’t see myself, not that I will continue to exist as a person, but that I will go all the way because I was just being myself. And we had a lot of personalities there that were great and that I got along with.

“But they were artists, singers, dancers, comedians. I felt like sometimes I was just thinking, what should I take with me?

“But people clearly enjoyed her and wanted me to stay there longer and see a bit more of me.”