EXCLUSIVE: Kai, the son of Coleen and Wayne Rooney, is the latest nepotistic baby at 13 with 85,000 Instagram followers as he already makes a living as a social media influencer.
As the eldest son of a soccer superstar and high-profile WAG, Kai Rooney may have always been destined for fame.
But now it can be revealed that at the tender age of just 13, Kai, who is the son of Wayne and Coleen Rooney, is already making a living as a social media influencer.
She has been advertising a number of sports and fashion brands, one of them being her mother Coleen’s favorite fashion store, Cricket.
Baby Nepotism: At the tender age of just 13, Kai, who is the son of Wayne and Coleen Rooney, is already making a living as a social media influencer.
In recent days, Kai has been posting about a competition to plug in the latest Puma football boots as part of a lucrative deal with the sportswear giant that he signed last summer.
He advertises the brand repeatedly to his 85,000 followers. He also recently posted about Puma’s back-to-school range, in which he was sitting at a picnic table next to a backpack.
In another post, he showed a photo of himself on a billboard on JD Sports.
Industry sources say the deal “won’t have been worth hundreds of thousands, but it would still have been lucrative, especially for someone his age.”
Successful: Has been connecting a number of sports and fashion brands, including Puma.
Cashing in: She’s also previously signed a deal to promote her mom Coleen’s favorite fashion brand, Cricket.
It’s Kai’s photo shoot for Liverpool-based fashion boutique Cricket, though, which is perhaps more surprising given his father played for arch-rivals Manchester United as well as Everton.
Cricket became the most talked about store in Britain in the early to mid 2000s as WAGs like Mrs Rooney, Steven Gerrard’s wife Alex and Peter Crouch’s wife Abbey Clancy raised their profile. to buy regularly there.
On his Instagram page, which has been made official with a blue tick, Kai is seen standing in a studio. Alongside the image, she wrote: ‘Thanks for having me @cricketfashion. I am officially part of the CRICKET community’.
Talent: As the eldest son of a soccer superstar and high-profile WAG, Kai was perhaps always destined for fame.
Lots of money – the going rate for an influencer with their number of followers would be around £10,000
It is not known if he was paid for the post, but the going rate for an influencer with his number of followers would be around £10,000.
Self-described as a ‘sportsman’ on his blog, Kai also promotes a golf shop called Clubhouse Golf UK.
The Rooneys, of course, are no strangers to social media. It was on Instagram that Ms Rooney began the famous Wagatha Christie court battle after accusing her rival WAG of her Rebekah Vardy of leaking stories about her to The Sun newspaper.
Deal: Kai, who describes himself on his blog as a ‘sportsman’, also hooks up a golf shop called Clubhouse Golf UK
Family: Kai also followed in Wayne’s footsteps by joining his former team Manchester United’s academy in 2020
Sports experts suggest that your child will become a soccer superstar. Kai is already following in his father’s footsteps by signing for Manchester United, where he plays for their under 13 team.
Sources close to the Rooneys say Kai is a “charming, kind and down-to-earth” young man whose priority in life is playing football.
‘Kai is a great boy,’ said one. “Despite growing up in the spotlight, Wayne and Coleen have done a fantastic job with him. It’s a delight.
He is the eldest of the couple’s four children, the others being named Kit, Klay, and Cass.
Ms Rooney has spoken of her pride in her sons’ love of soccer and rarely missing their matches.
Rise to fame: Sports experts suggest Kai will become a soccer superstar and often posts on Instagram where he has 85,000 followers.