Why this ‘flattering’ wedding dress has everyone talking – Aussie brand launches new bridal collection with prices under $300: ‘Couldn’t love this more’

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Finding the perfect wedding dress isn’t always easy, but for plus-size brides it can be an even more difficult task as there are limited options, styles and sizes available.

But now the Australian women’s clothing retailer City Chic has come to the rescue with its first-ever size-inclusive bridal collection, aptly named First impressionwith five beautiful dresses that are not expensive.

After years of designing fashion for wedding guests, the Australian brand has taken a bold step into the bridal world by expanding its offering to include ‘aisle-ready’ dresses.

Whether you are having an intimate garden wedding or a glamorous ceremony, the ‘flattering’ plus size dresses are ‘tailor-made for curves’.

The store focuses exclusively on fashion-conscious brides and dresses Available in sizes 12 to 24.

The composite collection offers women a wide choice of styles, including elegant pieces and trendy off-shoulder silhouettes.

With the average wedding dress in Australia costing $2,600, thrifty brides are searching for their dream dress. robe If you’re on a budget, you can expect City Chic wedding dresses to range from $299.95 to $499.95.

Captivate dress ($399.95) is a luxurious statement piece that will make you stand out from the crowd

Stellar dress ($299.95) features a soft off-the-shoulder detail and a peplum waist

Star dress ($299.95) features a soft off-shoulder detail and a peplum waist

Our mission with the First impression collection was to capture the essence of playful elegance while celebrating individuality. I wanted each piece to feel refined yet full of character,’ says Courtney Maxwell, Buyer at City Chic.

‘Every piece in this collection exudes delicate romance and I wanted them to feel light on the body. That’s why the choice of fabrics was so important. Most of the pieces are playful and dreamy.’

The dresses are made of luxurious fabrics and are therefore very affordable, without compromising on style or quality, so that every bride looks and feels beautiful on her special day.

One dress that shoppers will be talking about is the luxurious Captivate dresswhich sells for $399.95.

A luxurious statement Designed to stand out from the crowd, this evening dress features a feminine bow motif and a beautifully flared silhouette.

Unlike other bridal collections that often run small, City Chic ensures that every dress not only fits perfectly, but also emphasizes the wearer’s curvy silhouette.

Opulent dress ($299.95) features a voluminous silhouette with a pleated tulle skirt, detachable adjustable straps and a soft ruffled neckline for the ultimate in modern elegance

Luxurious dress ($299.95) features a voluminous silhouette with a pleated tulle skirt, detachable adjustable straps and a soft ruffled neckline for the ultimate in modern elegance

Tulle Sweetheart Dress ($299.95) features a classic boned bodice, finished with quality ribbon and leading into a dramatic A-line tiered tulle maxi skirt

Tulle Sweetheart Dress ($299.95) features a classic boned bodice, finished with quality ribbon and flowing into a dramatic A-line layered tulle maxi skirt

City Chic has ensured that each dress not only fits perfectly, but also emphasizes the wearer's curvy silhouette

City Chic has ensured that each dress not only fits perfectly, but also emphasizes the wearer’s curvy silhouette

Plus size brides can shop with confidence through City Chic websitecomplete with the Live Chat with Glam Stylists feature and detailed sizing charts, allowing everyone to find their dream dress without any stress.

The capsule collection will offer a range of ‘picture-perfect’ bridesmaid and event dresses, available in inclusive sizes, in addition to the five wedding dresses.

The bridal party can mix and match styles and colors to suit each bridesmaid’s personality while still creating a cohesive look.

City Chic has treated her loyal fans on social media to a snippet of her new bridal collection, with the caption: ‘Save the date. 30.08.24’.

“Stop, I’m so excited,” someone said

Another shared: ‘I couldn’t love this more. Vow renewal is coming up.’

To view City Chic’s bridal collection, click here.