Chloe Sims puts on a busty display in plunging black top on shopping trip

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Chloe Sims looked radiant as ever as she indulged in some retail therapy at Selridges in London on Monday.

The former TOWIE star, 40, put on a busty display for the outing as she donned a black skin-tight top with a plunging scooped neckline.

Chloe also sported a pair of skintight black leggings and added to her outfit with Balenciaga sandals.

Stunning: Chloe Sims looked radiant as ever as she indulged in some retail therapy at Selridges in London on Monday

The reality star also carried a matching designer handbag and added to her outfit with a pair of sunglasses.

Wearing her blonde locks in a poker straight style, Chloe also wore a pair of gold hoop earrings.

Wearing a light pallet of makeup, the media personality completed her look with a gold bracelet. 

The outing comes after Chloe, her siblings Frankie, 27, Demi, 25, Charlie, 30, and his new makeup artist fiancée Georgia Shults, 30, signed their new TV contract. 

Sultry: The former TOWIE star, 40, put on a busty display for the outing as she donned a black skin-tight top with a plunging scooped neckline

The series – which has the working title of House of Sims – will also feature their brother Charlie, 30, and his new makeup artist fiancée Georgia Shults, 30.

Their initial deal with the OFTV platform is a ‘six-figure’ sum set to rise to millions with extra add-ons and earnings, MailOnline has been told.

The new show starts shooting within weeks and is slated to be broadcast around the start of next year on the free viewing app.

Publicity pictures for the series features them decked out in leather outfits and look similar to some of the Kardashians’ famous shoots.

Style: Chloe also sported a pair of skintight black leggings and added to her outfit with Balenciaga sandals

Looking good: The reality star also carried a matching designer handbag on the outing

Radiant: Wearing her blonde locks in a poker straight style, Chloe also wore a pair of gold hoop earrings

Just like that hit, this series will follow the principal family The Sims as they attempt to ‘go global’ away from Essex and on their travels in the USA.

The series will go out on the free OFTV app, which unlike the parent site features no nudity and can be watched on a smart TV.

And as part of the deal the family will also open OnlyFans accounts, but will feature Instagram-style pictures, with no explicit content.

Chloe told MailOnline: ‘I get people will want to compare this to TOWIE, but this is a different concept; this will be a fly-on-the-wall insight into our lives as a family, currently calling it House of Sims as a working title. It will be completely real, and we’re really excited to bring our viewers along on a big unfiltered adventure.

New venture: The outing comes after Chloe, her siblings Frankie, 27, Demi, 25, Charlie, 30, and his new makeup artist fiancée Georgia Shults, 30, signed their new TV contract

‘We’re proud to be The Sims, but being compared to the Kardashians all the time is a big compliment to us as a family. We want to see where this new show can take us and plan to go global.’

Chloe, who is also a co-producer of the show, added: ‘We want to become one of the best reality TV shows out there. OFTV is fully supporting us with this. We can’t wait to get started.

‘I feel very strongly that we should show ourselves in a natural light, showing all aspects of everything we do.

‘For example – first thing in the morning without the glam, sharing more of who we actually are, what we’re up to, and real life situations – this is the first authentic insight into our everyday

Success: Their initial deal with the OFTV platform is a ‘six-figure’ sum set to rise to millions with extra add-ons and earnings, MailOnline has been told

Frankie and Demi added in a statement: For fans this is a real behind the scenes look at what goes on in our lives.

‘Fans will get to properly know all of us in a totally new show format that we’re really excited about.

‘They will understand straight away why we moved to OnlyFans when they see what we’ve up to on OFTV soon.’

This new show is the biggest investment into original, creator-first content the British tech company has made in its history.

Family: The new show starts shooting within weeks and is slated to be broadcast around the start of next year on the free viewing app 

What is OnlyFans’ OFTV television channel?

OnlyFans has only been in existence for five years but it has already been credited with revolutionising the adult industry.

Fans pay anywhere from £3.90 to £39 a month for pictures from their favourite creators, while the site takes 20 per cent commission. 

It boomed during the coronavirus lockdown, with a 42 per cent increase in new accounts being made during the period, taking the total to nearly 100,000 Britons.

Worldwide there are 2 million creator accounts with 200 million users and OnlyFans says it has paid UK creators more than £956m.

The OFTV platform is a free app, which unlike the parent site features no nudity and can be watched on a smart TV.

OFTV has this year launched a range of UK content, including the hit shows, Model Farmers, and Enduro: Beyond the Circuit. House of Sims is its biggest TV investment.

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