Cara Delevingne is the star of Stella McCartney’s new summer 2024 campaign as she strips off at a south London recycling center for a glamor shoot.
Just a week after the model’s £7million LA mansion went up in flames, she has posed for the brand’s most ‘sustainable’ campaign after winning the role due to her ‘eco-activist credentials’ .
Stella’s new collection is made from 95% conscious materials and for the shoot the designer chose the unusual location of the Veolia recycling factory.
To emphasize how beauty can be found in trash, naked Cara poses with just three Stella bags to maintain her modesty.
Another shot shows the model surrounded by rubbish while dressed in a glamorous navy blue dress.
Cara Delevingne is the star of Stella McCartney’s new summer 2024 campaign as she strips off at a south London recycling center for a glamor shoot
The model has posed for the brand’s most ‘sustainable’ campaign after winning the role for her ‘eco-activist credentials’
Cara is no stranger to sustainability collaborations, having teamed up with European energy giant Vattenfall to promote a facial mist produced from industrial waste.
She also vowed to stop eating meat and using plastic bottles
Stella McCartney, meanwhile, is constantly innovating ways to reduce waste, using only recycled cashmere since 2016 and recyclable nylon since 2017.
The brand also uses apple waste and grape waste from the byproduct of Veuve Clicquot’s harvest to create vegan alternatives to leather.
For her summer 2024 line, the iconic British designer says she has blurred the boundaries between genders and generations by reinterpreting timeless pieces from her archive, as well as those borrowed from her parents and now given to her daughters. lend her.
The new campaign comes just a week after Cara’s LA mansion was destroyed by an electrical fireaccording to her parents, Pandora and Charles.
Last week, the model shared two new photos of her cats being rescued from the massive blaze by firefighters.
The fire started sometime in the early hours of Friday morning and caused extensive damage to the property and caused its roof to collapse, as seen in aerial photographs.
Stella’s new collection is made from 95% conscious materials and for the shoot the designer chose the unusual location of the Veolia recycling factory
The new campaign comes just a week after Cara’s LA mansion was destroyed by an electrical fire, according to her parents, Pandora and Charles
Firefighters rushed to the scene after receiving a 911 call around 3:57 a.m. PST, according to TMZ.
It was reported that a total of 94 firefighters showed up to battle the blaze, arriving in 13 different engines.
It is believed the fire started in a back room of the sprawling property, but it is currently unknown how the fire started.
Images obtained by DailyMail.com show that entire parts of the roof have now collapsed as a result of the fire.
Last week, the model shared new photos of her cats being rescued from the massive blaze by firefighters