Canva has a new plan as it continues to favor large companies
It’s been lacking since Canva launched a decade ago – now the company is finally introducing an enterprise-level tier to its design platform.
Canva Enterprise aims to meet the demands of larger organizations and builds on the platform’s graphic design toolset to improve internal and external visual communications. Or, to put it another way: make presentations and data more attractive and readable.
The business-focused subscription plan isn’t the only new addition unveiled at this year’s Canva Create, with new design resources built for a range of departments and teams and an improved interface for an August release.
What’s new in Canva?
While Canva has built a reputation as one of the best free graphic design software, it has done a lot in recent years to step outside the marketing and social media departments that became its home base. With the opening of a new European headquarters and the introduction of the Visual Worksuite – a one-stop shop for businesses, complete with word processor and website builder, the company has made no secret of its desire to court larger companies.
What can we expect from Canva Enterprise? In addition to existing features, the new plan enables companies to grow with secure, scalable cloud storage solutions while consolidating AI, collaboration tools and content creation. New brand controls allow organizations to manage assets, from what’s on the page to who can share and see it. Canva also promises a host of security features. And for companies concerned about using AI for professional use, the company said this also “includes indemnification for AI-generated content for eligible customers.”
“With demand for visual content skyrocketing, navigating organizational complexity is more challenging than ever. We democratized the design ecosystem in our first decade and now look forward to unifying the fragmented ecosystems of design, AI and workflow tools for every organization in our second decade,” said Melanie Perkins, co-founder and CEO of Canva.
In addition to Canva Enterprise, there are also Canva Work Kits. These new tools are tailored to sales, marketing, creative and HR departments. Featuring applications for pitch decks, job postings, content calendars, and brand strategy documents, the fully customizable brand kits “allow users to create templates, from presentations to documents, that are built to empower teams to scale their output with easily accessible tools.” And to help users onboard, Canva Courses is designed to help transform existing designs into interactive workplace learning courses.
Also look forward to August, when the design platform will also get a small facelift. The “glow-up,” as Canva put it, will put more useful tools closer to hand, add customizable home pages, and give users more space to create by pushing the ever-present sidebar out of sight when not in use.