Blinkit 2023 report: Bizarre purchases from condoms to maggi and iPhones
A customer from South Delhi ordered as many as condoms from Blinkit in 2023, revealed the company's CEO Albinder Dhindsa while sharing the 'Blinkit Trends 2023' report.
The report revealed an increase in sales of several branded products that customers ordered over the year, from one customer who bought 18 copies of 'Harry Potter and the Deathly Hallows' to another who bought 972 phone chargers.
“I've shared so many facts about buying patterns on Blinkit through 2023. I left out some of the best to round out the year. Which one is your favorite?” Dhindsa posted a message on LinkedIn.
Below are more intriguing facts from the 'Blinkit Trends 2023' report:
- Tonic was ordered more than soft drinks in Gurugram in 2023
- This year, 30,02,080 PartySmart tablets were delivered
- The largest order in 2023 was worth Rs 1,59,900. An iPhone ProMax
- Gurugram ordered 65,973 lighters in 2023
- 351,033 Prints delivered before 8am
- As many as 3,20,04,725 Maggi parcels were delivered after midnight during the year
- A customer from South Delhi will order 9,940 condoms in 2023
- In 2023, 1,22,38,740 ice creams were ordered
- In 2023, 8,50,011 ice cube packs were delivered
- A customer ordered 2,670 toothbrushes in 2023, almost seven per day.
- A customer from Bengaluru placed an order for an iPhone 15 Pro Max, a pack of Lay's and 6 bananas in 2023
First print: December 31, 2023 | 11:54 PM IST