Ariana Grande fans point out NSFW error on Mattel’s Wicked doll packaging – as collection risks mass recall
A shocking packaging error on Ariana Grande’s new ‘Wicked’ doll shares a URL to an adult content website instead of the film’s official page.
Mattel has released a Singing Glinda doll ahead of the release of Universal Pictures’ Wicked film on November 22.
But those excited to see Grande starring as the “Good Witch” have noticed that the doll box contains a terrible flaw that is completely inappropriate for children.
Instead of the film’s official site, ‘wickedmovie.com’, the box shares a link to ‘wicked.com’ – a pornographic website.
“The official Mattel Wicked dolls link to a porn site on the box,” someone posted on X with two crying emojis.
Based on eBay sales and social media responses, this wasn’t just a one-time mistake.
The Wicked doll’s box accidentally links to a website with adult content instead of the film’s official page
Glinda the ‘Good Witch’ will be played by Ariana Grande in the highly anticipated November 22 film
“This might be the worst mistake in the history of official merchandise,” one X user stated.
By missing just one word on the website, Mattel has sparked an outcry, with many people concerned about children unknowingly searching for the URL.
“Whoever did this should be fired immediately because why would they do that knowing that it is mainly children who buy these dolls,” said someone on X.
Another said: ‘It’s so weird knowing it’s a child’s toy.’
Others were simply baffled as to how such an error could find its way into production.
‘IS THIS REAL?’ someone asked.
The Glinda doll costs anywhere from $24.99 to about $40 at stores including Target and Macy’s.
“Mattel was made aware of a misprint on the packaging of the Mattel Wicked collection dolls, sold primarily in the US, which was intended to direct consumers to the official WickedMove.com landing page,” Mattel told DailyMail .com in a statement.
‘We deeply regret this unfortunate error and are taking immediate action to correct it.
‘Parents are advised that the misprinted, incorrect website is not suitable for children.
“Consumers who already own the product are advised to discard the product packaging or hide the link and should contact Mattel customer service for further information.”
Grande and Cynthia Erivo play the two witches in the film. Both characters have dolls, but the error was only noticed on Glinda
The Glinda doll was in the spotlight due to a shocking packaging error on the box
But on eBay, some dolls in the damaged boxes are selling for between $175 and almost $500.
Other items of Wicked merchandise were not affected by this mishap, with the LEGO set listed on the correct website, a social media user reported.
There are several types of Wicked-themed dolls for sale, but the error was only discovered on Glinda’s doll.
DailyMail.com has contacted Universal Pictures for comment.
The highly anticipated film is based on the 1995 book by Gregory Maguire that was later turned into a three-time Tony Award-winning Broadway musical in 2003.
Directed by Jon M. Chu on an eye-popping budget of $145 million, Wicked has been split into two feature films, with the final chapter slated for November 2025.
Some dolls based on Grande’s character are listed on eBay for up to $500
Critics are already calling Wicked: Part One a “masterpiece” that “pops and enchants the big screen” as audiences are welcomed into the fantastic world of Oz.
The film’s leads, Grande and Cynthia Erivo, who play the witches Glinda and Elphaba respectively, have received high praise for their breathtaking singing and on-screen chemistry.
Film and TV journalist Scott Menzel boldly called it the “best big-screen adaptations of a Broadway musical ever.”