Apple announces MacBook Air M3 with 13-inch and 15-inch display options: Details | Gadgets – Business standard

Apple announced the MacBook Air with M3 chip on March 4 in 13-inch and 15-inch display options. The 13-inch MacBook Air with M3 starts at Rs 114,900, and the 15-inch MacBook Air with M3 starts at Rs 134,900. Both are offered in midnight, starlight, silver and space gray. The MacBook Air with M3 is now available for pre-order from Apple Store Online and retail stores in 28 countries and regions, including India, with availability starting March 8, 2024.

The 13-inch MacBook Air with M2, launched last year in Midnight, Starlight, Silver and Space Gray colours, gets a price cut and now starts at Rs 99,900 and Rs 89,900 for Education.

“MacBook Air is our most popular and beloved Mac, and more and more customers choose it over any other laptop. And today, it gets even better with the M3 chip and new capabilities,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “From college students finishing their degrees, to business users needing powerful productivity, or anyone who simply wants the unmatched combination of performance, portability and industry-leading battery life, all in a fanless design, the new MacBook Air remains the world’s best best thin and light laptop.”

Apple MacBook Air with M3: what’s new

Apple said the MacBook Air with M3 is up to 60 percent faster than the model with the M1 chip. Touted by Apple as the world’s best consumer laptop in artificial intelligence, with a 16-core Neural Engine on the M3, the MacBook Air is said to run optimized AI models including large language models (LLMs) and diffusion models for local generation images with great performance.

Both the 13-inch and 15-inch models feature a thin and light design, up to 18 hours of battery life, Liquid Retina displays, and 2x faster internet connectivity with Wi-Fi 6E. The new MacBook Air is made of aluminum unibody and is offered in midnight, starlight, space gray and silver.

The MacBook Air with M3 supports up to two external displays with the lid down. It has MagSafe charging and 2x Thunderbolt ports for connecting accessories, and a 3.5mm headphone jack.

Both models come with a 1080p FaceTime HD camera, a three-microphone array, and improved voice clarity on audio and video calls. The MacBook Air with M3 has a sound system with support for Spatial Audio and Dolby Atmos.

Regardless of the model you choose, the MacBook Air with M3 comes with a backlit Magic Keyboard and a full-height feature row with Touch ID.

MacBook Air M3: Price in India

MacBook Air M3 – 13-inch

• Starts at Rs 114,900

• For education: Rs 104,900

MacBook Air M3 – 15-inch

• Start at Rs 134,900

• For education: Rs 124,900

First print: March 4, 2024 | 8:19 PM IST