Amazon launch live blog: Alexa, Ring, Echo, Fire and more gadgets are launching soon

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If you are a big fan of Amazon products, such as Ring, Echo, Alexa, Fire, Halo, Kindle or any of the many other sub-brands the online retail giant has, today is going to be a big day for you.

At 9am PT / 12pm ET / 5pm BST, which is 2am AEST tomorrow if you’re in Australia, Amazon is hosting its big annual product launch – judging by previous years, we’re likely to see a deluge of new products.