Kim Kardashian sizzles with blonde hair for SKKN campaign

Kim Kardashian sizzles with blonde hair for new SKKN by Kim.

The entrepreneur, 44, rocked platinum locks for her campaign, promoting her brand’s new silk matte lip colours.

The star, who is known for her brunette locks, wore a white lace bra with a silky cream robe.

The mother-of-four also rocked statement red locks to promote her new beauty staple, posing stormily in a black one-shoulder top.

Kim Kardashian sizzles with blonde hair for new SKKN by Kim

The star, who is known for her brunette locks, wore a white lace bra with a silky cream robe.

Kim seen on November 2

The star, who is known for her brunette locks, wore a white lace bra with a silky cream robe

Kim wore dark lipstick with gold shimmery eye makeup with the honey blonde hair.

The new Silk Matte Lip Color is available now on SKKN by Kim’s website, with 10 shades, $29 each.

The cream lipstick has a matte finish once applied.

Days earlier, the stunner rocked red locks for a new image for her ad campaign.

Kim filed a trademark for skin care line SKKN in March 2021.

Kim launched her new skin care brand SKKN by Kim on Tuesday, June 21, 2022.

She relaunched her makeup under the SKKN umbrella on January 26, 2024.

The mother of four closed her makeup brand KKW Beauty in August 2021 and her perfume brand KKW Fragrance closed on May 1, 2022 – with the intention of relaunching under a new umbrella brand.

Kim made it clear at the time that the reason for rebranding her beauty and fragrance lines was not due to her divorce from Kanye West, but rather with the customer in mind.

The businesswoman said the reason behind all this was that she felt bad about the customer having to pay shipping costs at three different websites – KKW Fragrance, KKW Beauty and a skincare-focused brand – which later turned out to be SKKN.

The entrepreneur, 44, rocked the platinum locks for her campaign, promoting her bran's new silk matte lip colors

The entrepreneur, 44, rocked the platinum locks for her campaign, promoting her bran’s new silk matte lip colors

Kim launched her new skin care brand SKKN by Kim on Tuesday, June 21, 2022

Kim launched her new skin care brand SKKN by Kim on Tuesday, June 21, 2022

The new Silk Matte Lip Color is available now on SKKN by Kim's website, with 10 shades, $29 each

The new Silk Matte Lip Color is available now on SKKN by Kim’s website, with 10 shades, $29 each

Kim was seen putting on her lipstick during the campaign

Kim was seen putting on her lipstick during the campaign

Days earlier, the stunner rocked red locks for a new image for her ad campaign

Days earlier, the stunner rocked red locks for a new image for her ad campaign

She launched her hugely successful Skims brand – for loungewear, shapewear and now swimwear – in 2019 and has since doubled its value to a whopping $3.2 billion.

It has increased her net worth by $600 million, bringing her net worth to $1.8 billion, according to Forbes.

The outlet reported in April 2021 that the reality star was worth an estimated $1 billion, up from $780 million in October 2020.

Kim’s worth rose to $1 billion from $780 million in October 2020 after she cashed in on KKW Beauty by selling 20 percent of the company to Coty for $200 million; the deal was completed in January 2021.