Iconic Aussies biscuits are cheaper to buy overseas than in Australia: ‘Coles and Woolworths rip us off’

Australians are feeling ‘ripped off’ after being charged more for a classic biscuit than supermarkets in England.

A pack of Arnott’s Original Tim Tam biscuits will cost Aussies $6 if bought at Woolworths or Coles when they are not on sale.

However, overseas, customers can buy the same product for £2.50 ($4.83 AUD) at leading supermarket chain Tesco.

Adam, who goes by the nickname ‘Price Check Guy’ on social media, was stunned when he realized the price difference and created a video.

At first he wondered if this was due to the shipping costs, but the beloved snack is made in Australia.

The insightful video quickly caught the attention of others who were equally shocked.

“Tim Tams is a good example of how much they overcharge us. I used to buy them for $2.50 on sale,” one person commented.

Another Australian said: ‘It was cheaper for me to buy Vegemite from Morrisons in a small town in Scotland than it is to currently buy from Coles [or] Little woolies at home.’

A third said: ‘A Woolworths I went to had Tim Tams for $7.20, I almost died.’

“$6 is ridiculous. $3.50 is about the right price,” someone else added.

“That just proves the point that Australia is becoming more and more corrupt,” someone else wrote.

Daily Mail Australia has contacted Arnott’s for comment.

They previously told FEMAIL that the cost of the iconic treat was being affected by the company’s own rising costs.

“Like most Australian producers, we are experiencing a significant increase in our input costs, including rising cocoa prices. This has led us to make the difficult decision to increase the price of our Tim Tam cookies,” the spokesperson said.

“We continue to invest in promotional programs with our retailers throughout the year to ensure consumers can purchase our products at great value prices.

“The changes are necessary for Arnott’s to remain competitive as an Australian manufacturer and to continue making the delicious products Australians know and love.”

And this isn’t the first price difference consumers have noticed: Australians are having to pay more for groceries.

Customers were also outraged after discovering that Vegemite is cheaper in the UK than there Coles And Woolworths.

On shelves at Tesco in the UK, customers can buy a 220g jar of Vegemite for £2.20 ($4.25 AUD), while the same product costs $5 at Coles.

Meanwhile, Woolworths is selling a slightly larger jar (280g) of Vegemite for $6.20.

In Australia, the salty spread is popular nationwide and has been a household favorite since 1923. It is also the ‘Aussie version’ of the British classic Marmite.

Daily Mail Australia has contacted Bega, the company that owns Vegemite, for comment. Woolworths and Coles declined to comment on the price difference between the two markets.

The price difference was quickly picked up by shoppers and angered thousands.

‘I would be quite upset if this were true. Is Vegemite cheaper in a small town in Scotland than from Coles and Woolies in Australia? Let’s find out,” one person wrote.

To his surprise, there was a price difference of 77 cents. “What’s going on?” he said.

‘It’s cheaper to have Vegemite delivered to my door by Amazon than to buy it from Coles or Woolworths. Wild,” someone commented.

“It’s cheaper to go out and buy a servo,” another added.

‘This is outrageous!’ said a third.

However, others argued that the price difference is due to ‘supply and demand’, with some pointing out that wages in Britain are lower than in Australia.

Clearly, a number of key factors come into play when comparing two markets. For example, the GST on food, wages and the general costs of doing business and taxes differs in Australia and the United Kingdom.

It comes after Coles and Woolworths were accused of ‘sneaky’ pricing practices.

The supermarket giants are going to court after the consumer watchdog took legal action against them for allegedly violating consumer law with misleading claims about discounts.

The Australian Competition and Consumer Commission said the duopoly would briefly boost product prices by about 15 percent before dropping below the peak but above the initial price.

That illusion of a discount plays on the human tendency to process information as quickly and easily as possible, according to Paul Harrison, a consumer behavior expert at Deakin University.

“There’s some very strong research that people bypass the details when they see something being left out… it serves as a shortcut and a way for someone to say, ‘I don’t need to deal with detailed information about it,'” he shared to AAP. .

“You could say it’s a form of manipulation… we trust these institutions to tell us the truth and when they say it’s a discount, we assume it is.”